Tide

includes Tide Spin, Tide Cleaners, Tide Pods

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Jan 25, 2021 by Jeffrey Hollender · said 31 times in 8 episodes since 2020 · across every show →

Mentions by year, the whole family

brought up most by Guy Raz (19), Vijen Patel (9), Jim Stengel (1), Jeffrey Hollender (1), Chieh Huang (1)

tap a year for its mentions
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012202020212022202320242025episodes it came up in
0051102202020212022202320242025episodesmentions per episode
2025 18 mentions in 2 episodes 9 per episode
2024 1 mention in 1 episode
2023 4 mentions in 1 episode
2022 2 mentions in 1 episode
2021 4 mentions in 2 episodes 2 per episode
2020 2 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Tide, oldest first

Jan 25, 2021
Assertion Not checkable as stated
Hollender: Seventh Generation products tested at 90-95% of mainstream effectiveness
“Well, every product we sold, we sent to an independent lab and tested our performance against Lysol, Tide, or Bounty, and we had pretty good test results. We were 90 or 95% as effective. We weren't a hundred percent as effective or more effective, but we felt …”
Jeffrey Hollender Jan 25, 2021 ▶ 58:54 Seventh Generation: Alan Newman and Jeffrey Hollender
Oct 6, 2025 neutral
Assertion Partly supported
P&G Pursued Laundry Services Because Tide Reached 52% Market Share Cap
“They're at 52% market share of Tide, and they can't push that much further. And so they've always organically had this journey where if they can't provide the goods for laundry, can they just do your laundry?”
Vijen Patel Oct 6, 2025 ▶ 53:43 Pressbox and Tide Cleaners: Vijen Patel. The $1.99 Gamble That Built a National Brand
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