Olipop

15 statements across 2 episodes · 9 bullish · 1 bearish · 2 people on the record · first statement Sep 2, 2024 by Ben Goodwin · said 54 times in 3 episodes since 2024 · across every show →

Mentions by year

brought up most by Guy Raz (52), Ben Goodwin (2)

tap a year for its mentions
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2026 27 mentions in 1 episode
2025 1 mention in 1 episode
2024 26 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Olipop, oldest first

Sep 2, 2024 neutral
Disclosure
Ben Goodwin: Olipop has no plans to sell; investors feel no pressure
“What's nice is with the way that we're growing I have no plans to sell the company right now. So I'm fortunate that I don't, we don't feel a lot of pressure from our investors because they're all so up on their money already.”
Ben Goodwin Sep 2, 2024 ▶ 1:05:40 Olipop: Ben Goodwin
Sep 2, 2024
Disclosure
Goodwin: Obi payout was enough to live on and launch Olipop
“We made enough that we were able to live off of that and use it to start Olipop”
Ben Goodwin Sep 2, 2024 ▶ 39:15 Olipop: Ben Goodwin
Sep 2, 2024 bullish
Assertion Not checkable as stated
Ben Goodwin: Olipop has been profitable every month in 2024
“We have been profitable every month this year, and we'll be profitable through the year.”
Ben Goodwin Sep 2, 2024 ▶ 1:01:33 Olipop: Ben Goodwin
Sep 2, 2024 bullish
Assertion Not checkable as stated
Ben Goodwin: Olipop achieved triple-digit revenue growth every year since inception
“We have had triple digit growth every year since inception. In fact, in 2020, we almost had quadruple digit growth.”
Ben Goodwin Sep 2, 2024 ▶ 1:02:14 Olipop: Ben Goodwin
Sep 2, 2024
Assertion Not checkable as stated
Ben Goodwin: Walmart approached Olipop 18 months before it was ready
“Walmart's one of our biggest customers now, but they approached us to go into the stores about 18 months before we felt ready to do it.”
Ben Goodwin Sep 2, 2024 ▶ 59:07 Olipop: Ben Goodwin
Sep 2, 2024 positive
Insight
Goodwin: Startup co-founders must share identical, merciless obsession with the mission
“You really do need someone just mercilessly obsessed as you are on, on what's important about what you're doing, right? They can't have a problem rolling their sleeves up. You're co-pilots together in a plane that barely flies that's going a thousand miles an …”
Ben Goodwin Sep 2, 2024 ▶ 25:43 Olipop: Ben Goodwin
Sep 2, 2024 positive
Insight
Ben Goodwin: Contradictory branding like 'healthy soda' creates mental stickiness
“That contradiction creates mental stickiness because you look at it and you go like healthy soda. I don't really, Is, yes, no, I don't know. Like, and then, ok, cute packaging though, I'll try it. Oh my god, it tastes great. Oh, I look at the, then I look at t…”
Ben Goodwin Sep 2, 2024 ▶ 53:02 Olipop: Ben Goodwin
Sep 2, 2024
Insight
Goodwin: Consumers will not switch beverage habits without leading with flavor
“Good, good luck trying to get a bunch of people to switch their behavior if something doesn't lead with delicious flavor. And when we Talk to our consumers and try to figure out, hey, what's contributed to our kind of growth and the high level of kind of advoc…”
Ben Goodwin Sep 2, 2024 ▶ 48:40 Olipop: Ben Goodwin
Sep 2, 2024 positive
Assertion Not checkable as stated
Goodwin: 2020 Pandemic Shifted Olipop Customers to Multi-Can Weekly Stockups
“It turned out that for those customers that had discovered us and basically were falling in love with the brand, they were already considering it in an essential shop for the week. So people weren't just going in and grabbing a can. They were going in and grab…”
Ben Goodwin Sep 2, 2024 ▶ 1:00:55 Olipop: Ben Goodwin
Sep 3, 2026 positive
Assertion Supported
Goodwin: Human Study Shows Olipop Vintage Cola Keeps Blood Sugar Stable
“We just published our first piece of human research on blood sugar stability. And we found that, you know, in that research, Olipop didn't spike people's blood sugar, kept their blood sugar stable. We were studying the vintage cola in that one.”
Ben Goodwin Sep 3, 2026 ▶ 5:29 Advice Line with Ben Goodwin of Olipop
Sep 3, 2026 negative
Insight
Goodwin: Hearing Terms Are 'Market' Means Entrepreneurs Should Push Back
“Anytime I hear the quote, something's market, you know, it's like a, and everyone kind of goes, oh, this is kind of what you need to learn how to accept, and I'm kind of like, that, the second you tell me that something is market is the second I know that we h…”
Ben Goodwin Sep 3, 2026 ▶ 6:32 Advice Line with Ben Goodwin of Olipop
Sep 3, 2026 neutral
Disclosure
Goodwin: Olipop Employs About 280 People, Targeting 300 by Q1
“We're sitting at about two 80 right now, and you know, we might have closer to 300 end of this year, Q one of next year.”
Ben Goodwin Sep 3, 2026 ▶ 4:01 Advice Line with Ben Goodwin of Olipop
Sep 3, 2026 positive
Assertion Partly supported
Raz: Olipop Is Valued at Over $2 Billion
“It's now valued at over two billion dollars, maybe more. That was the last I saw, which was last year.”
Guy Raz Sep 3, 2026 ▶ 1:28 Advice Line with Ben Goodwin of Olipop
Sep 3, 2026 bullish
Disclosure
Goodwin: Olipop Gross Revenue Tops $500M, Targeting $1 Billion
“My target right now in my head is, okay, I need to get to a billion dollars gross revenue. We're well over a half billion and we're chugging towards that line.”
Ben Goodwin Sep 3, 2026 ▶ 5:50 Advice Line with Ben Goodwin of Olipop
Sep 3, 2026 positive
Assertion Not checkable as stated
Goodwin: Olipop Ads Reach Men and Older Demographics Faster
“We're reaching men at a higher rate. We're reaching older demos at a higher rate. It's the most effective advertising put out today.”
Ben Goodwin Sep 3, 2026 ▶ 3:05 Advice Line with Ben Goodwin of Olipop
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