influencers
4 statements across 4 episodes · 3 bullish · 0 bearish · 4 people on the record · first statement Oct 3, 2022 by Mike Salguero · across every show →
Everything said about influencers, oldest first
Oct 3, 2022
Feb 12, 2024 positive
Lewis: Magic Spoon gave influencer investors bonus equity based on attributed sales
“Actually, what we did when we founded Magic Spoon is we created an equity pool for these influencers who are investors in the business, and based on the revenue they drove through their sites or email lists, we divided up this bonus equity pool Amongst them af…”
Oct 25, 2024 positive
Milstein: Unpaid influencer excitement tests early product-market fit
“It's a great way to see if early signs of whether you have product market fit or not, if these influencers are excited about what you're doing. If they're not excited at all about what you're doing, you probably need to revisit the drawing board and say, what'…”
Sep 25, 2025 positive
Hetrick: Giving equity to authentic influencers reduces early customer acquisition costs
“Getting good authentic influencers on board is a good way to do it because, you know, those folks have large followings who trust their you know, what they say and are interested in what they do. And that can be a relatively inexpensive way to do it You're goi…”