Honest Tea, every mention
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tap a year for its mentions
every year anyone Guy Raz 70Seth Goldman 17Shazi Visram 4Nicole Bernard Dawes 3Tom Szaky 2Ethan Brown 2Scott Norton 1Chris Mann 1
Verbatim, from the transcripts: the passages where Honest Tea comes up
Late July Snacks: Nicole Bernard Dawes. Crackers and Cookies were Failing… Tortilla Chips Saved Them
- ▶ 1:08:00 Nicole Bernard Dawes Besides Honest Tea, the whole beverage aisle was just filled with plastic, filled with sugar, 3 times in the scene
Olipop: Ben Goodwin
Sir Kensington's: Scott Norton and Mark Ramadan
- ▶ 1:03:46 Scott Norton Who had built the field marketing program for the legendary honest tea company.
Making garbage useful with Tom Szaky of TerraCycle
Health-Ade Kombucha: Daina Trout (2020)
Guayakí Yerba Mate: David Karr and Chris Mann
- ▶ 45:27 Guy Raz There had been Snapple in the eighties and nineties and Arizona iced tea, but this is like, you're starting to see honest tea on the shelves at this time.
- ▶ 48:47 Chris Mann And so we reached out to people in our network that we knew, and in particular, Blaine and Seth from Honesty were really helpful.
- ▶ 54:40 Guy Raz I mean, Coca-Cola bought Honest Tea, right? 2 times in the scene
Happy Family Organics: Shazi Visram (2020)
- ▶ 22:21 Guy Raz Of Honest Tea, founder of Honest Tea. 3 times in the scene
- ▶ 30:58 Shazi Visram I think it was 36 people for 550,000 dollars, and Seth Goldman of Honesty was 2500 dollars. 2 times in the scene
Simple Mills: Katlin Smith
Health-Ade Kombucha: Daina Trout
Happy Family Organics: Shazi Visram
- ▶ 22:15 Guy Raz You know, of Honest Tea, founder of Honest Tea. 3 times in the scene
- ▶ 31:02 Shazi Visram I think it was 36 people for 550,000 dollars, and Seth Goldman of Honesty was 2500 dollars. 2 times in the scene
Live Episode! Walker & Company: Tristan Walker
Honest Tea: Seth Goldman (2017)
- ▶ 1:48 Guy Raz I'm Guy Raz, and on today's show, the story of how Seth Goldman and Barry Nailbuff took honest tea from a kitchen sink in suburban Maryland to the shelves of virtually every grocery and convenience store in America.
- ▶ 9:15 Guy Raz With the Honesty Label on? 2 times in the scene
- ▶ 11:33 Seth Goldman But with Honest Tea, if it's not there, you don't go back and buy 4 times in the scene
- ▶ 12:55 Guy Raz So you're, I mean, you know, it's, it's, I mean, you're making lots of tea and 10 times in the scene
- ▶ 15:48 Guy Raz In a moment, when we come back, Seth explains how honesty became an actual political issue in the 2008 presidential campaign.
- ▶ 16:13 Guy Raz So by the early 2000, Honest Tea had become one of the highest selling beverages at Whole Foods stores, and things were going pretty well. 3 times in the scene
- ▶ 18:02 Seth Goldman It was literally, I took that 50,000 dollar check, and it was even, it was tax inefficient, because I invested in the company, 10 times in the scene
- ▶ 20:07 Guy Raz You know, like honest tea was becoming part of like the cultural zeitgeist. 2 times in the scene
- ▶ 22:48 Guy Raz I, I hope my numbers are right, that early investors, people who put in 50,000 dollars in the company at the beginning, uh, made a return of 1.25 million dollars 10 years later. 3 times in the scene
- ▶ 25:03 Guy Raz That's Seth Goldman, founder of Honest Tea. 4 times in the scene
Lady Gaga & Atom Factory: Troy Carter (2018)
Lady Gaga & Atom Factory: Troy Carter
Live Episode! Beyond Meat: Ethan Brown
- ▶ 16:24 Ethan Brown Seth Goldman, founder of Honest Tea. 2 times in the scene
Honest Tea: Seth Goldman
- ▶ 0:51 Guy Raz I'm Guy Raz, and on today's show, the story of how Seth Goldman and Barry Mailbuff took honest tea from a kitchen sink in suburban Maryland to the shelves of virtually every grocery and convenience store in America.
- ▶ 8:18 Guy Raz With the Honesty Label on it? 2 times in the scene
- ▶ 10:36 Seth Goldman But with Honest Tea, if it's not there, you don't go back and buy 3 times in the scene
- ▶ 14:51 Guy Raz In a moment, when we come back, Seth explains how honesty became an actual political issue in the 2008 presidential campaign.
- ▶ 15:18 Guy Raz So by the early 2000, Honest Tea had become one of the highest selling beverages at Whole Foods stores, and things were going pretty well. 3 times in the scene
- ▶ 17:26 Guy Raz So, so during this time, were there, like, lots of other companies that were offering to, to buy you guys out? 6 times in the scene
- ▶ 19:13 Guy Raz You know, like, honest tea was becoming part of, like, the cultural zeitgeist. 3 times in the scene
- ▶ 20:33 Guy Raz Coke bought about 30% of the company. 7 times in the scene
- ▶ 22:24 Guy Raz How much of what happened with you and Barry and Honest Tea was because you guys are just really good at what you do, and how much of it was just luck?
- ▶ 24:08 Guy Raz That's Seth Goldman, founder of Honest Tea. 4 times in the scene