Burton Snowboards, every mention
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tap a year for its mentions
every year anyone Guy Raz 51Jake Burton Carpenter 34Stephen Council 1
Verbatim, from the transcripts: the passages where Burton Snowboards comes up
Concept2 Rowing Machines: Dick and Peter Dreissigacker
Liquid Death: Mike Cessario
- ▶ 32:12 Stephen Council Perhaps that's why I relate so well to my favorite episode, Burton Snowboards with Jake Carpenter, because he was in a small workshop by himself as well.
Zumiez: Tom Campion
- ▶ 29:10 unnamed speaker And so, I right away then, you know, after Christmas, call up Burton. 4 times in the scene
Norma Kamali: Norma Kamali
Remembering Jake Burton Carpenter
- ▶ 0:02 Guy Raz So by now you might have heard that Jake Burton Carpenter, the founder of Burton Snowboards, died this past week.
- ▶ 1:31 Guy Raz I'm Guy Raz, and on today's show, how Jake Carpenter turned a childhood novelty toy into one of the biggest winter sports in the world, and from it, built Burton Snowboards. 5 times in the scene
- ▶ 2:20 Guy Raz There's no way you'd have predicted that one day, one out of every three snowboards sold worldwide would be a Burton snowboard.
- ▶ 6:59 Jake Burton Carpenter And then I said, I got to move to Vermont to start this company. 6 times in the scene
- ▶ 12:02 Jake Burton Carpenter Burton boards written on the front of it in big letters. 2 times in the scene
- ▶ 17:14 Jake Burton Carpenter But it, it was just these young, rebellious, I mean, what snowboarding and Burton did is we revolutionized winter life, and um, this was the beginning of it.
- ▶ 17:35 Jake Burton Carpenter Well, I mean, in terms of the sport or my company, I mean, it was nothing, I think in the, now in the context of starting a business, people think of internet companies that just explode in day one, and there just was not a defining moment…
- ▶ 20:16 Guy Raz And he always used Burton snowboards. 7 times in the scene
- ▶ 21:52 Guy Raz So in the early days for Jay Carpenter, building Burton and at the same time trying to build the whole sport of snowboarding was sometimes lonely.
- ▶ 23:15 Jake Burton Carpenter Well, it was always, uh, like in the early days, it was a rivalry between Bird and Sims, but we were, we've doubled the number of snowboards sold for the first 20 years, I think, of the company, so Sims was a threat at one point. 9 times in the scene
- ▶ 27:29 Guy Raz As your company grew, describe the culture of the company. 4 times in the scene
- ▶ 29:01 Guy Raz So your, uh, your wife, Donna, uh, she, she actually at some point became, took over as a, as the company's CEO, right? 6 times in the scene
- ▶ 33:27 Guy Raz Why didn't, I mean, I'm sure at certain points you were offered money to buy your company. 4 times in the scene
- ▶ 36:38 Guy Raz That's Jake Burton Carpenter, founder of Burton Snowboards.
Burton Snowboards: Jake Carpenter
- ▶ 0:44 Guy Raz I'm Guy Raz, and on today's show, how Jake Carpenter turned a childhood novelty toy into one of the biggest winter sports in the world, and from it, built Burton Snowboards. 4 times in the scene
- ▶ 5:32 Jake Burton Carpenter So I started the company in 77. 6 times in the scene
- ▶ 11:15 Jake Burton Carpenter Burton boards written on the front of it in big letters.
- ▶ 16:27 Jake Burton Carpenter But it, it was just these young, rebellious, I mean, what snowboarding and Burton did is we revolutionized winter life, and um, this was the beginning of it. 8 times in the scene
- ▶ 21:11 Guy Raz So in the early days for Jake Harpenter, building Burton and at the same time trying to build the whole sport of snowboarding was sometimes lonely. 2 times in the scene
- ▶ 27:59 Guy Raz As your company grew, describe the culture of the company. 10 times in the scene
- ▶ 34:02 Guy Raz Why didn't, I mean, I'm sure at certain points you were offered money to buy your company. 3 times in the scene