Bert Jacobs

9 statements across 2 episodes · 3 bullish · 0 bearish · 2 people on the record · first statement Sep 2, 2019 by Bert Jacobs · across every show →

On the record as a speaker too: Bert Jacobs's record, appearances and statements → this page counts the times other people say the name.

Everything said about Bert Jacobs, oldest first

Sep 2, 2019
Assertion Not checkable as stated
Life is Good generates approximately $100 million in annual revenue
“Yeah, that's about right.”
Bert Jacobs Sep 2, 2019 ▶ 54:19 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019 neutral
Assertion Not checkable as stated
Founders generated under $80,000 annually before launching Life is Good
“It was probably, you know, under 80,000 dollars in top line revenue.”
Bert Jacobs Sep 2, 2019 ▶ 19:36 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019
Assertion Not publicly verifiable
Life is Good failed five trademark applications before hiring an attorney
“Well, we failed five times. We were going to the Boston Public Library at night because we couldn't afford an attorney, and we sent five applications and failed”
Bert Jacobs Sep 2, 2019 ▶ 37:07 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019
Assertion Not checkable as stated
Founders Bert and John Jacobs had $78 left after printing first batch
“Not even, actually. 78 bucks, yeah, the day that we, after printing the 48 Life is Good t-shirts, we had 78 bucks left.”
Bert Jacobs Sep 2, 2019 ▶ 30:33 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019 positive
Assertion Not checkable as stated
John Jacobs: First 48 'Life Is Good' shirts sold out in an hour
“We got out on a, about a week after we came up with the idea, we got out to a street fair in Cambridge, Mass., and we were used to selling about 10 shirts in a whole day, and we'd have friends help out, and it was kind of fun, social, but there wasn't a swarm …”
John Jacobs Sep 2, 2019 ▶ 26:00 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019
Disclosure
Life is Good's first employee Kerry Sherman still owns 5% of company
“Until Carrie, who still works with us to this day, by the way, she actually owns five percent of the business.”
Bert Jacobs Sep 2, 2019 ▶ 43:18 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019
Disclosure
Founders Bert and John Jacobs retain 100% ownership of Life is Good
“We own a hundred percent of the business, and, you know, we have no intention of going public or selling the business.”
Bert Jacobs Sep 2, 2019 ▶ 49:26 The Life Is Good Company: Bert and John Jacobs
Sep 2, 2019 positive
Assertion Supported
Retail partnership with Galyan's pushed Life is Good past $1.2M revenue
“Galleons was probably responsible for hundreds of new accounts over the next year or two, and business really started booming, you know, it went from that 250,000 to 620 Then we broke a million at 1.2.”
Bert Jacobs Sep 2, 2019 ▶ 41:55 The Life Is Good Company: Bert and John Jacobs
Sep 17, 2020 positive
Insight
Bert Jacobs: Modern brands cannot be built without consumer co-authorship
“It's the 21st century, and anybody who thinks that they're a smart entrepreneur or a smart marketer, and they're gonna build their brand on their own, you're kidding yourself. You have to enable your consumers to co-author the story of your brand”
Bert Jacobs Sep 17, 2020 ▶ 26:55 How I Built Resilience: Bert and John Jacobs of Life is Good
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