The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 
every show 44 of 44
Porter: Salesloft invented the sales engagement software marketplace
“We really invented this sales engagement marketplace, and what that means is companies come to codify their go-to marketplace.”
Porter: Salesloft will double ARR to $100M next year
“We'll hit a hundred million next year, sitting around the fifty million mark, growing a hundred percent, a 120% net expansion.”
Porter: We killed a $7M data product 18 months in to pivot
“Had a data product that went from zero to seven million in about 18 months that I canceled and completely changed the business on.”
Porter predicts the digital sales system of record will replace traditional CRMs.
“Companies will have a digital sales you know, application of record, and, you know, that's not going to be the CRM because the CRM is really an enterprise database, but that digital sales application of record will cover all revenue activities from the top of …”
Porter claims startups betting heavily on AI for sales have mostly failed.
“You've seen a lot of companies that have really bet on AI for sales really heavily. You see a lot of marketing from them. You see less results and those companies have petered out or, you know, not really, you know, made a big impact.”
Porter: Outreach's CEO and Sales Hacker cross-invested before their acquisition
“I think Manny I think they were investors in each other's businesses. So that, that was kind of already baked in from early on.”
Porter: We are not building Salesloft to sell it
“Not in acquisitions talks with anyone. We're not building this business to sell it.”
Porter shut down SalesLoft's initial product despite hitting $7.5M in revenue.
“We were leveraging data that existed on social media to help companies generate lists of contacts to communicate with. And we knew from the beginning that this wasn't the long-term play for us, but it went from zero to four million in less than two years. And …”
Porter jokes VCs constantly claim AI in sales is two years away.
“If you go back to every, you know, time we've sat in an investor's office and raised a round of capital, you know, going back five, six years ago, the investors would say something along the lines of, you know, AI is not here right now for sales, but it will b…”
Porter: Salesloft customer contract values span from $15K to $1M
“So it's everything from a 15 K customer to a million dollar customer.”
Porter: Personally closed around $150k ARR before hiring first Salesloft rep
“Yeah, I don't remember the exact number. I would say it's probably somewhere around A hundred and 150 K ARR, something like that.”
Porter: Salesloft did $200k ARR on its new product in 2015
“Cause in 2015, we were 200 K on the new product.”
Porter: Salesloft operates roughly 2 AEs per SDR in enterprise
“As we brought on Sean Murray to run sales, I think it's more balanced to closer to I think it's a two to one, two AEs to one SDR in the enterprise. And it's like three AEs to two SDRs in the commercial market. So I think that's probably roughly.”
Porter: Salesloft Acquired Conversation Intelligence Startup Note Ninja
“We did acquire a company last year. We bought a company called note ninja that played in the conversation intelligence space. So competitors of that product would be like chorus and gong. You might be aware of them. So we rolled that into sales loft and that's…”
Porter notes total sales tech spending now exceeds $300 monthly per rep.
“I've heard that number has gone up dramatically over the last few years, and I've seen north of 300 per month per revenue.”
Porter says SalesLoft sales cycles shortened 35% during the COVID-19 transition.
“So we saw sales cycles reduced by 35%.”
Porter outlines SalesLoft deployment times from startups to large enterprises.
“And so it ranges from, you know, we can get a emerging company up and running and day, you know, a day or two enterprise can sometimes take six months if they're doing, you know, big integrations and stuff.”
Porter: Gartner finds 53% of customer loyalty derives from the sales experience
“Gartner says that 53% of customer loyalty is derived by the sales experience”
Porter: Salesloft originally operated with three SDRs to two AEs
“Like three SDRs to two AEs. Was our original setup when I was leading the team back then, right?”