The Ledger, every show

Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.

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MAD Opinion
Cancel: Traditional CRMs reliant on manual human data entry are insane
“Again, like this idea that we have today of a CRM or centralized place for, to keep all this information is a pretty insane system, right? This idea that humans enter things into one big ledger and they have to enter it in a certain format and all those humans…”
David Cancel Sep 25, 2020 ▶ 24:04 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Prediction Not checkable as stated
Cancel: Enterprise software will move away from dozens of loosely coupled tools
“I think the reality that we're in, especially in the, in our context where we are in sales and marketing software right in the world of Salesforce and all those kinds of tools is like the re the idea that you need 50 to a hundred tools, which is not an exagger…”
David Cancel Sep 25, 2020 ▶ 21:17 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Insight
Cancel: COVID-19 accelerated digital transformation in Drift's market by 10 years
“We believe that we've seen a 10 year acceleration in digital transformation in our market easily.”
David Cancel Sep 25, 2020 ▶ 36:03 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Prediction Not checkable as stated
Cancel: B2B shift to online sales channels will permanently persist post-COVID
“I think that behavior change won't go back. And so some of it will go back, but from an efficiency standpoint, it's too efficient and the incentives are set up for companies to continue to go that way.”
David Cancel Sep 25, 2020 ▶ 41:43 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Assertion Not checkable as stated
Cancel: Legacy CRM architectures like Salesforce were not built for real-time interactions
“And most systems, again, when we think about all those systems, whether you could put together all the sales forces you want and all the add ons and the 50 to a hundred tools that people put on top of those existing systems today, none of them were built for a…”
David Cancel Sep 25, 2020 ▶ 13:39 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Insight
Cancel: A market without competition usually is not a real market
“Most of the time a market that has no competition is not a market.”
David Cancel Sep 25, 2020 ▶ 29:25 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Assertion Not checkable as stated
Cancel: B2B sales control has shifted entirely from sellers to buyers
“We were moving from a world where the company controlled the buying process, largely in the B to B space to a world where the buyer had all, all the control.”
David Cancel Sep 25, 2020 ▶ 6:39 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Disclosure
Cancel: Drift is secretly building a new CRM based on conversational data
“Basically what we've been trying to do from the beginning, which is invisible to everyone is that we are trying to build a new type of CRM. And we believe that we're doing that on a different type of data model, which is largely driven by conversation conversa…”
David Cancel Sep 25, 2020 ▶ 8:12 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Assertion Supported
Cancel: Drift was likely the first to deploy website sales qualification bots
“We feel like we were probably the first ones that really did that from a website standpoint, which is like the sales qualification bot, right?”
David Cancel Sep 25, 2020 ▶ 14:48 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Disclosure
Cancel: Drift targeted the commoditized CRM market via a paradigm shift
“Look, I want to go into the most commoditized market possible, right? Really we're going, trying to go in the CRM market. And so I want to go in that red ocean, but what I want to understand going in is understand that it's a red ocean, understand that we need…”
David Cancel Sep 25, 2020 ▶ 29:36 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
MAD Assertion Not checkable as stated
Cancel: Peloton sells 40% to 50% of bikes through website messaging
“They sell, you know, somewhere like between 40 and 50% of their bikes over website messages.”
David Cancel Sep 25, 2020 ▶ 43:10 Fireside Chat: David Cancel (Founder & CEO, Drift) with Matt Turck (Partner, FirstMark)
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