The Ledger, every show
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Living Security boasts 1% gross churn and 312% net revenue expansion
“Right, so one percent revenue churn, gross revenue churn, and then over another, I think it was 312% in growth.”
Living Security expects a Series A to reach cash flow positive
“We think between five and eight million, we can take that in the door and we can actually get to cash flow positive.”
Rose: Living Security closed a $14M Series B in March 2021
“We closed our fourteen million dollar series B in March of this year.”
Rose: Living Security's ACV is between $25K and $35K
“ACV is still in the 25 to 35,000 dollar range.”
Rose: Living Security reached about 150% net revenue retention last year
“So last year's numbers were about 150% net revenue retention.”
Rose: Living Security lost only one software customer last year
“So our, from a software perspective well, we lost one customer on our software last year.”
Three-quarters of Living Security's 2019 revenue came from SaaS
“In twenty-nineteen, we were three-quarters SaaS revenue, and then we had another portion of our revenue that was services-based.”
Living Security reports a $24,000 average annual contract value
“So our average currently is 24,000 per year, and that's for a good person of their organization.”
Living Security charges $5 to $20 per user annually
“So we price per user is between five and 20 dollars per user per year. Most of our clients are training between a thousand to 3000 of their users.”
Ashley Rose: Living Security has reached nearly 60 licensed customers
“We are at 58, so all 60 licensed customers.”
Living Security surpasses $115,000 in monthly recurring revenue
“We're over one 15 at this point total.”
Rose: Living Security's Expanded Online Accounts Exceed Six Figures
“The larger expanded accounts on our online platform are over six figures.”
Living Security grew monthly recurring revenue 10x over a single year
“A year ago we were just over a 10 K in MRR. So we've seen over a 10 X growth from January of 2019 to 20 20.”
Living Security achieves a six-month CAC payback on a $24,000 ACV
“So we're at about a 50% year paybacks around a six month payback period. So just around that 10 ish thousand.”
Half of Living Security's new customers convert directly via the website
“But we're actually seeing about 50% of our new customers come through our website.”
A physical card game pop-up is Living Security's top lead generator
“That's actually our biggest form submission on our website.”
Living Security converts up to 25% of card game pop-up visitors
“If they hit the pop-up I don't have the exact number. I'd probably say it's like 20 to 25% we're getting an email.”
Living Security primarily targets Fortune 1000 enterprise customers
“We work mostly in the Fortune 1000 Enterprise and they are buying training from us that again, it's delivered through an experience. The experience can either be online or in person, but they're subscribing to a SaaS application to help them run and enable the…”