The Ledger, every show

“We talk about a better for you formula, and we are very factual about these eight things that we factually have taken out. That nobody else has taken out.”

“If you look at the IPO window, it's non-existent for consumer companies.”

“We are a profitable company now. We crossed profitability last year.”

“I was fired in a hotel lobby on a Monday morning, completely blindsided.”

“I will never forget it was the fall of 2007, and we had an investment meeting in Seattle, and he walked in and he said, we need to slow down our investments.”

“Michael is now my independent board member at Madison Reed, so.”

“And we started to see very early on actually measuring customer satisfaction and net promoter score, whether or not this algorithm Because that's what we built. Machine learned algorithm worked. And that was the moment that we understood we had something here …”

“50% of women in the U.S. Color at home.”

“One stylist started reaching out to us asking if they could buy our color directly from us to apply to their customers' hair in their salons. Like at a whole, at wholesale. Yeah. And that was like, oh, curious. That's curious to me. And it was not like three. …”

“And so they said you have 75,000 dollars. Go wild. See what you can do. So we opened a small pop-up in Flatiron. We spent 25,000 of the 75 for out-of-home advertising, like billboards on sides of the buses and phone booths, still phone booths in New York, and …”

“When somebody uses that, they convert 30% more than any other customer that doesn't use it.”

“We should allow you to go to any one of our 95 locations and have the same outcome.”

“So our inbound, we were getting 16,000 inquiries a day.”

“So our numbers as a company never went down. We kept The doubling of the business and then have grown since then every year.”

“Remember, we're using the same box of hair color in our hair color bars that we sell. It is not a different product. It's the same.”

“The irony is Mike Dubin is now on my board, which is, and we stayed close as friends and he's been a mentor to me.”

“Because it is where most private label hair color is made, and the EU has very strict regulatory environment where basically you can't put certain things in, in personal care products.”

“We were selling a box of color in our, during the pandemic, every five seconds for months.”

“The average colorist in the U.S. Makes less than 35,000 dollars a year.”

“They took 50% in, in equity in, in their fee.”

“We were a profitable company from the first six months and never became unprofitable, never needed to raise any more money.”

“I think altogether it ended up being, like, maybe a 160,000 of US dollars, because remember, the first run was a limited, you know, minimum order quantity, and when we launched, we only had 19 shades.”

“We have close to a hundred today.”

“In the beginning of 17, Alta contacted us.”