Errett: Madison Reed's first production run cost about $160,000 for 19 shades
Amy Errett · Madison Reed: Amy Errett · Aug 18, 2025 · at 33:56
Amy Errett, founder and CEO of Madison Reed, recounts finding an Italian contract manufacturer for clean hair dye and funding the company's initial minimum order run.
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“I think altogether it ended up being, like, maybe a 160,000 of US dollars, because remember, the first run was a limited, you know, minimum order quantity, and when we launched, we only had 19 shades.”
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