The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 




every show 44 of 44
Alex Blumberg estimates 30% to 40% of NPR listeners identify as conservative
“There was like, there was something like 30 to 40% of the listeners were identified as conservative, and it was a pretty big, you should check that number, but it's, it was, it's a, when people hear it, it's a surprising number to them.”
Blumberg: All podcast shows launched by Gimlet Media are profitable
“The way we're operating right now, like on a per show basis, all the shows that we've launched are profitable.”
Blumberg: Podcasting will head toward premium television production values
“Our bet is that, you know, as this medium matures, that it's going to be heading in the direction of sort of premium television, that like, there's going to be, you know, higher and higher production values, more and more sort of like creative energy into crea…”
Reply All generates over $1M annually at 500k downloads per episode
“What a show like reply all if it's got 36 shows a year at the audiences that it's doing, which are about, you know, which are like somewhere close to half a million downloads per episode. You know, it's bringing in over a million dollars a year.”
Blumberg: Planet Money Sold 20,000 T-Shirts and Raised Nearly $600,000
“We sold, like, 20,000 t-shirts. We made, like, almost 600,000 dollars.”
Blumberg: No investors offered funding until Matt Lieber joined Gimlet
“Nobody was offering me money until, I literally, nobody, I don't think anybody offered money until Matt and I teamed up. I think when I was doing it by myself, I didn't even get to that point.”
Blumberg: Gimlet ad CPMs are well above industry average of $20–$30
“I think the average for the industry is somewhere between 20 and 30 dollar CPMs per spot and we're getting well above that.”
Blumberg: Early This American Life Ran on Ira Glass and Three Producers
“And being the administrative assistant at This American Life, it was, like, Ira and three producers, and they were trying to get out an hour of, like, highly produced radio every single week, and they were just, like, completely up to their necks in work, and …”