Tom Gerace
Founder & Board Member, Skyword. On 1 show, 1 appearance. The Shows tab opens the full record on each.
founderexecutiveauthorskyword.com ↗
Tom Gerace is an entrepreneur who founded the content marketing platform Skyword, having previously founded Gather.com and Be Free. He co-authored the book Storynomics: Story-Driven Marketing in the Post-Advertising World with Robert McKee.
1shows
1appearances
5statements
0resolved
0supported
0contradicted
Everything Tom Gerace said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Gerace: Skyword raised $25M growth round and is approaching $20M ARR
“We just raised a twenty five million dollar growth equity round from Rowe Capital. And closed we announced that last month. I closed it just at the end of December. And we are approaching twenty million in ARR.”
Gerace: Marketers fail at storytelling because they avoid negative conflict
“What Bob just pointed out that is so important and that most marketers miss is the idea that great stories are dynamic. They go negative, positive, negative, positive, and if you don't do that, you bore your audience in a heartbeat, and so Bob coined this phra…”
Gerace: Skyword helps IBM, MasterCard, and Samsung shift to story-centric marketing
“We help companies like IBM, MasterCard Samsung Transform their primary marketing approach from ad-centric to story-centric.”
Gerace: Skyword revenue is roughly two-thirds SaaS and one-third services
“It's about two-thirds SaaS, about a third services.”
One line per show, most statements first. The link opens Tom's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 TOP FOUNDERSLEDGER | Founder & Board Member, Skyword | 1 | 5 | — | full record on Top Founders → |