People, every show

Nick Jones

Founder & CEO, Soho House. On 1 show, 1 appearance. The Shows tab opens the full record on each.

Nick Jones is the Founder and CEO of Soho House, a global private members club established in 1995. In 2021, he took Soho House public on the NASDAQ.

1shows
1appearances
13statements
2resolved
1supported
0contradicted
50%fully supported

Everything Nick Jones said on any show that made the record, most notable first. Each card names its show and opens the statement there.

20VC Insight
Nick Jones: Job interviews are performative play-acting that reveal nothing
“Interviews are really difficult. You know, it's just a Play act, isn't it? And actually you never really find out until someone joins you.”
Nick Jones Jun 17, 2022 ▶ 18:05 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Tell candidates every reason they shouldn't join your company
“So I think what you have to be when you're hiring people is very, very clear. You know, you just go through, right, here are all the reasons why you might not want to join us, and listen. And, you know, and then if you're honest like that, they can go, okay, w…”
Nick Jones Jun 17, 2022 ▶ 21:08 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Society Should Stop Praising Overwork and Value Life Balance
“People often sort of sort of, Praise people who work incredibly hard, but actually what we should be doing is saying, well, surely you should be getting a bit more balance in your life, because that's a lot more healthy”
Nick Jones Jun 17, 2022 ▶ 26:05 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Jones: Instagram hype cannot replace quality and consistency in hospitality
“Instagram might blow something up quicker, but actually the customer, if it's not good, and it's not consistent, they won't come back, and they will tell people they're not going to come back, and they will, the best way to have a successful restaurant, cafe, …”
Nick Jones Jun 17, 2022 ▶ 7:28 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Leaders cannot always be nice in 24/7 global businesses
“I don't want to say I'm, you know, I'm Mr. Nice guy all the time. Cause you know, you can't be when you're, you, when you're running a day to day business, which is running 24 hours a day, seven days a week globally.”
Nick Jones Jun 17, 2022 ▶ 16:19 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Jones: External hires require clear, honest feedback for bypassed internal candidates
“Well, I think if you do that, I think it's because you really don't think, you, you'd much rather, I much rather would promote within. So if you end up having to go to the outside to bring in rather than promote within, it means that the person isn't right. Bu…”
Nick Jones Jun 17, 2022 ▶ 19:20 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Failed hires are usually the employer's fault, not the employee's
“And it, it's actually more likely to be our mistake because, you know, people come into the business and they go, God, this is not quite what I was expecting, or it's a bit harder work than I was expecting, or this or that.”
Nick Jones Jun 17, 2022 ▶ 20:55 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Encourage brutal feedback because customer criticism comes from caring
“Feedback that we get from our members comes from a place of, they care. So it's really important for me, you know, to put that in context and not get upset. You know, I'm passionate. So yes, you, when you're not getting it right, you get upset, but you don't g…”
Nick Jones Jun 17, 2022 ▶ 28:09 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Assertion Partly supported
Nick Jones: Soho House is same legal entity as early failed restaurants
“Well, first of all, I did have Three restaurants before opening Cafe Burn, which were called Over the Top and they didn't work. And actually it's still the same company. It's still the company today is still that same company. So it never went bust”
Nick Jones Jun 17, 2022 ▶ 2:50 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Assertion Supported
Nick Jones: Café Bohème succeeded by reversing his previous failed restaurant concept
“When we opened Café Bohème, or I opened Café Bohème in 1992, I sort of did everything in exact reverse to what Over the Top was, you know, the atmosphere, the decor, the food, the service. I completely swapped it around and changed it around, and thankfully Ca…”
Nick Jones Jun 17, 2022 ▶ 4:52 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Assertion Not checkable as stated
Nick Jones: Soho House's New York expansion nearly bankrupted the company
“Going into New York and trying to get it built, trying to get it open, you know, that, that really nearly took us down.”
Nick Jones Jun 17, 2022 ▶ 11:54 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Assertion Not checkable as stated
Soho House has active CWH members across 85 expansion target cities
“At the moment we already have a presence in all those cities through our membership CWH, which is basically, as it says on the tin, cities without houses. So within those 85 cities, we already have membership.”
Nick Jones Jun 17, 2022 ▶ 12:16 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings
20VC Insight
Nick Jones: Simplicity in storytelling and products prevents confusion
“To me, simplification, whether it's in design, or whether it's food on a plate, or whether it's in a tech stack, or whether it's in anything we do, needs to be incredibly simple. And I think when you keep your story simple, people do understand it. And I think…”
Nick Jones Jun 17, 2022 ▶ 13:48 Nick Jones: How I Founded Soho House; Brand Marketing Tips; Hiring Advice | 20VC #898 · 20VC with Harry Stebbings

One line per show, most statements first. The link opens Nick's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

ShowRole thereEpsStatementsRecord
20VCLEDGER Founder & CEO, Soho House 1 13 50% 1/2 full record on 20VC →
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