People, every show

Josh Haynam

Co-founder & CEO, Interact. On 1 show, 1 appearance. The Shows tab opens the full record on each.

founderexecutivehost@jhaynam ↗LinkedIn ↗tryinteract.com ↗

Josh Haynam co-founded Interact in 2013, developing an interactive quiz-building platform designed to boost lead generation, segmentation, and email list growth. He is best known for pioneering quiz-based marketing funnels, scaling the bootstrapped SaaS company to millions in ARR.

What they said12 Shows1

Everything Josh Haynam said on any show that made the record, most notable first. Each card names its show and opens the statement there.

TOP FOUNDERS Assertion Not checkable as stated

Facebook is the biggest driver of quiz traffic for Interact

“Facebook is the biggest driver of quiz traffic.”

Josh Haynam Apr 14, 2018 ▶ 3:01 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Partly supported

The Foundation halved their Facebook lead costs by switching to a quiz

“Dropped their lead costs from six 30. So six dollars and 30 cents down to about three 37, I think was the exact number.”

Josh Haynam Apr 14, 2018 ▶ 4:29 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Not checkable as stated

Forbes' college match quiz is taken 250,000 times per year

“So Forbes has this college quiz that they've used for almost four years now. Basically, it's find your perfect college match, and it's a personality quiz that directs you to one of a series of colleges, and then it ties into another tool that they have that ac…”

Josh Haynam Apr 14, 2018 ▶ 1:10 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Disclosure

Interact customers pay an average of $60 per month

“Average is about 60 bucks a month.”

Josh Haynam Apr 14, 2018 ▶ 1:58 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Disclosure

Interact powered 250 million quizzes over the last 12 months

“Last 12 months, about two hundred and fifty million.”

Josh Haynam Apr 14, 2018 ▶ 2:08 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Disclosure

Interact trades free software to over 1,000 influencers for promotion

“We have a network of just over a thousand influencers. These are bloggers, course creators, that kind of stuff, marketing strategists, and they get to use our platform for free. And in return, they promote it by writing blog posts and sending it out to their F…”

Josh Haynam Apr 14, 2018 ▶ 7:00 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Not checkable as stated

Interact had roughly $24,000 in monthly recurring revenue a year prior

“A year ago, we were at about 24.”

Josh Haynam Apr 14, 2018 ▶ 9:23 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Not checkable as stated

Interact's monthly churn is between 5% and 7%

“Churn varies between five and seven percent a month.”

Josh Haynam Apr 14, 2018 ▶ 9:50 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Not checkable as stated

Interact's customer lifetime value is slightly over $1,000

“I mean, we use bear metrics as well, so it's about a thousand dollars right now, a little over a thousand depending on how things go, but and that fluctuates as well, depending on churn.”

Josh Haynam Apr 14, 2018 ▶ 10:22 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Assertion Not checkable as stated

Interact has just over 800 paying customers

“So total paying customers, we were just over 800.”

Josh Haynam Apr 14, 2018 ▶ 5:46 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Disclosure

Interact is completely bootstrapped with no outside capital

“Totally bootstrapped.”

Josh Haynam Apr 14, 2018 ▶ 5:57 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

TOP FOUNDERS Disclosure

Interact pays affiliates a 30% recurring commission

“We do have an affiliate program as well, so a 30% ongoing commission for any affiliate that sends us a direct sign-up”

Josh Haynam Apr 14, 2018 ▶ 7:18 994 Why Forbes Uses Quizzes Instead of "Opt In Landing Pages"

One line per show, most statements first. The link opens Josh's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
TOP FOUNDERSLEDGER	Co-founder & CEO, Interact	1	12	0% 0/1	full record on Top Founders →