Everything Jess Lee said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Lee: Bite Size SMS campaigns average a 6% reply rate
“So a good median percentage that you can gauge is six percent, which if you compare it to social media, it's a lot higher or any ads, Google ads, it's like more than 10 times higher.”
Polyvore outpaced Pinterest and Twitter in social commerce traffic
“We have about twenty million visitors per month. Ah, we're the second largest driver of social commerce traffic on the web. Ah, so first is, ah, Facebook, then Polyvore, then Pinterest, and then Twitter.”
Jess Lee: Companies mistakenly focus community teams only on customer support
“The community team does a combination of customer support as well as top member outreach. A lot of companies only do the first part, the customer support, and they forget about how do you, like, make sure you have a strong relationship with your top members wh…”
Beta testers defending new features is better than corporate defense
“And then those people who were in the beta test, Sometimes they come out of the woodwork and be, and comment back for you on your behalf and say, hey, I thought it sucked at first too, but then I played for, played with it for a week and now I love it. And tha…”
Lee: Bite Size charges 25 cents per text message
“We charge 25 cent per text, which is significantly Higher than if you were just sending a mass text.”
Lee: Phone data costs Bite Size up to 16 cents per text
“Data can be, you know, anywhere up to 16 cents.”
Lee: Bite Size ran over 140 campaigns in six months
“We've helped over a 140 campaigns over the last six months.”
Lee: Bite Size is currently profitable and not raising outside capital
“No more after that because we're profitable currently.”
Lee: Bite Size charges between $10,000 and $100,000 per campaign
“So really so I need to go back, but to give you a good idea, each campaign is 10 K to a hundred K.”
Lee: Bite Size made $300,000 in 2016 from pilot campaigns
“In 2016, we got about 300 K from six months of pilots.”
Lee: TCPA prohibits algorithmic number generation and automated texts
“Under the FCC, there's a law called Telephone Consumer Protection Act, and with that, you can't randomly generate numbers with algorithms. Or send texts without human intervention.”
Lee: Bite Size requires human intervention for every outbound marketing text
“What we do is we help clients send those texts with human intervention, many, many human interventions, so that they are all touched by human before it's sent out.”
Lee: Bite Size generated just $250 in revenue in 2013
“Like, 250 dollars.”
Jess Lee: Polyvore made its community manager the sixth hire
“I think our community manager was the sixth hire at Polyvore, so that's actually fairly early on, but we wanted someone dedicated to this.”