Jess Lee: Companies mistakenly focus community teams only on customer support
Jess Lee · Jess Lee knows how to build a community of delighted users at Hustle Con · Feb 3, 2015 · at 7:15
Jess Lee, co-founder of Polyvore, speaking at Hustle Con about managing community advocates alongside standard customer support.
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“The community team does a combination of customer support as well as top member outreach. A lot of companies only do the first part, the customer support, and they forget about how do you, like, make sure you have a strong relationship with your top members who are advocates.”
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