Jeff Gordy
Co-Founder, Neon CRM. On 1 show, 1 appearance. The Shows tab opens the full record on each.
founderexecutiveneonone.com ↗
Jeff Gordy co-founded Z2 Systems, the developer of NeonCRM, in 2004 to build fundraising tools for nonprofits. He led the company as CEO past $7 million in ARR before it merged to form Neon One, where he served as President.
1shows
1appearances
12statements
1resolved
1supported
0contradicted
100%fully supported
Everything Jeff Gordy said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Gordy: Blackbaud locks nonprofit customers into one- to four-year contracts
“Then they might be under a one, two, three, four year contract due to some of our competitors like BlackBaud that have really held people in for long-term contracts and really kind of got their nails in.”
NeonCRM projected $8 million in 2018 revenue, up from $6 million
“Last year we closed up around six million. This year we should close up around eight million.”
Gordy: Bootstrapping allowed NeonCRM to undercut competitor pricing with more features
“We were, we basically came into the market being able to offer more than our competitors were able to offer, but at a lower price because we were bootstrapped and didn't have any capital, didn't have any debt to pay.”
Gordy: NeonCRM traded two US developer salaries for six senior Chengdu engineers
“So what we ended up doing is taking those two salaries and opening an office in Chengdu, China. And we were able to legally open an office and hire six developers with over 10 years of experience with those two salaries.”
Jeff Gordy hired a CMO with a higher salary than his own
“I just hired a CMO this year that I actually offered a salary that was higher than myself to bring him on board as an entrepreneur would do who knows his money.”
Gordy: NeonCRM average customer pays slightly under $200 per month
“So the average customer is paying us about a little under 200 dollars.”
Gordy: NeonCRM has around 1% annual net revenue churn
“So right now we're actually right above, like, a little bit of churn, around one point something percent.”
Gordy: NeonCRM experiences roughly 6% annual gross revenue churn
“I believe yeah, that's around six percent.”
Gordy: NeonCRM customer acquisition cost is around $1,100
“So right now our customer acquisition cost is around about 1100 dollars.”
Gordy: NeonCRM lifetime value exceeds 13 years for larger customers
“Right, and actually the fun part to add on to that is the lifetime value is over 13 years for some of our higher, for our larger customers.”
One line per show, most statements first. The link opens Jeff's full record on that show: the calibration, argument clarity, speaking style and every statement made there.
| Show | Role there | Eps | Statements | Record | |
|---|---|---|---|---|---|
 TOP FOUNDERSLEDGER | Co-Founder, Neon CRM | 1 | 12 | 100% 1/1 | full record on Top Founders → |