Gordy: NeonCRM average customer pays slightly under $200 per month
Jeff Gordy · 1210 How this Niche CRM player passed $7m in ARR after CEO Stroke · Nov 16, 2018 · at 4:41
Jeff Gordy is the co-founder and CEO of NeonCRM, a specialized CRM platform for nonprofit organizations.
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“So the average customer is paying us about a little under 200 dollars.”
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More from Jeff Gordy
Gordy: Blackbaud locks nonprofit customers into one- to four-year contracts
“Then they might be under a one, two, three, four year contract due to some of our competitors like BlackBaud that have really held people in for long-term contracts and really kind of got their nails in.”
NeonCRM projected $8 million in 2018 revenue, up from $6 million
“Last year we closed up around six million. This year we should close up around eight million.”
Gordy: Bootstrapping allowed NeonCRM to undercut competitor pricing with more features
“We were, we basically came into the market being able to offer more than our competitors were able to offer, but at a lower price because we were bootstrapped and didn't have any capital, didn't have any debt to pay.”
Gordy: NeonCRM traded two US developer salaries for six senior Chengdu engineers
“So what we ended up doing is taking those two salaries and opening an office in Chengdu, China. And we were able to legally open an office and hire six developers with over 10 years of experience with those two salaries.”