Everything Gijs Nelissen said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Nelissen predicts Prezly will achieve net negative churn in 2018
“Yes, absolutely. Yeah. We're hiring for that. And yeah, absolutely.”
Nelissen: Prezly would reject a 4x ARR acquisition offer
“No, absolutely not. We're not done yet. I mean, we are just getting started.”
Nelissen: Prezly averages $400 monthly revenue per license
“Well, so our average like our poor or something like is around 400 per license. So that's not like per user. So I like to use RPL or something here just to make sure that's not like a user metric, but.”
Nelissen: Prezly has more than 300 paying customers
“Well, it's more than four 300. That's all I can say.”
Nelissen: Prezly's fully weighted CAC is around $7,000 to $8,000
“So like I would say right now it's around seven to eight K fully weighted. Yeah. Fully weighted. So including salaries and like, but there's a really big difference in like self-service client and enterprise clients, which are our most important segments.”
Nelissen: Prezly's payback period on new subscriptions is 4 to 6 months
“So if you look at our newer subscriptions, the new clients we sign on right now, our pay book would be around like Four to six months.”
Nelissen: Prezly has 0.9% revenue churn and 1.2% logo churn
“No, it's like 00.9 on revenue churn and 1.2 on logo churn. And I use revenue churn as LTV driver.”
Prezly grew from $150K in 2014 to $900K ARR in 2016
“So, like, bookings, and so, the next year, 2014, we did one 50 K so, that's, like, times 10, but that's easy on the loan numbers. The year after that, we did 400 K. And I think End of 2016, we're around, like, 900 K, 809 hundred K yeah.”
Prezly reached $1.6 million ARR in 2017
“Yes, so we should have been at, like, one, 1.6 for two, two percent. Yes, we hit that one.”
Gijs Nelissen holds approximately 43% equity in Prezly
“Yeah, it's like, 43.”
Nelissen: Prezly is bootstrapped without outside capital
“Yes. Bootstrapped.”