Ezra Firestone

Everything Ezra Firestone said on any show that made the record, most notable first. Each card names its show and opens the statement there.

TOP FOUNDERS Insight

Firestone: Working 15-hour hustle days is extremely misguided

“The thing that I think that people miss is that it's not about how much you work, it's about what you produce, and I think this mentality of, like, Hustle and grind and work 15 hours a day is extremely misguided and missing the entire point of why we are entre…”

Ezra Firestone Mar 29, 2016 ▶ 18:03 How Male Marketer Does $1.5m Per Month In Womens Cosmetics with Ezra Firestone of Boom! By Cindy Joseph EP 207

TOP FOUNDERS Disclosure

Firestone: Boom! spends $15K-$20K daily on advertising, 90% on Facebook

“So we spend about 15 to 20,000 dollars a day on advertising, 90% on Facebook, but we also use Instagram, Pinterest, and Google.”

Ezra Firestone Mar 29, 2016 ▶ 4:35 How Male Marketer Does $1.5m Per Month In Womens Cosmetics with Ezra Firestone of Boom! By Cindy Joseph EP 207

TOP FOUNDERS Assertion Not checkable as stated

Firestone: Boom generates $1.4M to $1.8M monthly with ~25% profit margin

“Between 1.4 and 1.8. And our margin on that, you know, is 25 something percent.”

Ezra Firestone Mar 29, 2016 ▶ 8:22 How Male Marketer Does $1.5m Per Month In Womens Cosmetics with Ezra Firestone of Boom! By Cindy Joseph EP 207

TOP FOUNDERS Insight

Firestone: One $1,000 daily ad set outperforms twenty-five $15 ad sets

“Bigger target groups at this kind of scale work better, so an ad set where you're spending a thousand dollars a day on one targeting is gonna work better than 25 ad sets where you're spending 15 dollars a day”

Ezra Firestone Mar 29, 2016 ▶ 11:08 How Male Marketer Does $1.5m Per Month In Womens Cosmetics with Ezra Firestone of Boom! By Cindy Joseph EP 207

TOP FOUNDERS Assertion Not checkable as stated

Firestone: Boom has $77 average order value and $45-$50 CAC

“So, our initial average order value is about 77 dollars, and we're buying conversions on average across all of our marketplaces at around 45 to 50.”

Ezra Firestone Mar 29, 2016 ▶ 8:36 How Male Marketer Does $1.5m Per Month In Womens Cosmetics with Ezra Firestone of Boom! By Cindy Joseph EP 207

The other half of the tape: Ezra Firestone's own voice is left out of every number here. Other people bring the name up 7 times in 3 episodes across the shows. every mention, with the transcript →

Who brings them up most Nathan Latka 4Dan Gamito 3

Every mention by year

One line per show, most statements first. The link opens Ezra's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
TOP FOUNDERSLEDGER	Founder & CEO, Smart Marketer	1	5	—	full record on Top Founders →