Everything Brian Smith said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Brian Smith: Leon's marketplace integrates with Calm, Headspace, and Equinox
“We have a marketplace where we've integrated into head Space and the Calm and Equinox and SoulCycle and InsightTrack and all these other things where we'll tell the company the exact service to buy for that employee based off the data that we're seeing.”
Smith: Leon charges an average of $350 per manager monthly
“We have a SAS model, which is on average about 350 dollars per manager per month. So we're charging on a per manager basis.”
Smith: Leon takes roughly a 20% cut on marketplace spend
“So we'll actually buy, purchase, manage the whole entire benefit, which will make a percentage on that on the employer, employer side. All right. But also on the other side, we'll make a percentage from Equinox or Headspace or whatever else. So we're making ro…”
Smith: SaaS accounted for about 70% of Leon's prior-year revenue
“SaaS was about 70% of the business, and that was purely just because we didn't market it enough probably.”
Smith: Leon drove launch signups via provocative posts in sales communities
“What we did is we took that, that product launch and then went to like, you know, Dave Gerhardt's community and sort of like started talking to sort of the marketing people there and then went to some of the sales communities and just started like literally pu…”
Smith: Leon grew revenue by roughly 116% year-over-year
“Yeah, so roughly I think we grew by a 116%.”
Smith: Leon raised seed round at $17M to $18M post-money valuation
“I think it was about 17 or 18, actually.”
Smith: Leon burned too much seed capital and retained staff too long
“We made a ton of mistakes as far as keeping staff on too long, over-investing in certain things, you know and I mean, you live and learn, you know, so But yeah, we made a shitload of mistakes, man, to tell you the truth.”
Smith: Originally came to California seeking products to export to Australia
“Yeah, and I was really literally on a search for something to take back to Australia. I had no desire to stay and live in America.”
Brian Smith: UGG raised $20,000 in seed capital without a business plan
“We were able to raise 20,000 dollars from them as capital, and we didn't even have a business plan.”
Smith: Sheepskin footwear dries and warms wet feet within 15 minutes
“Sheepskin breathes, so you can put them on with freezing feet, and they will insulate, and if you've got wet feet, like after surfing, it wicks the moisture out towards the surface, and so within 10:15 minutes, your feet are dry and warm.”
Smith: Ski market was harder to penetrate than surf for early UGG boots
“The ski market was even harder than the surf market. Because their attitude was, well, we have mud, and we have slush, and we need rubber, you know, we gotta have Sorrells, and they couldn't see sheepskin being strong enough or waterproof enough to work in the…”
Smith: USA Track & Field used data science to predict athlete injuries
“So my background is, as you said, so I was a director of sports science for USA track and field. Right. And then what we did is we use data science to predict performance or predict injury and professional athletes.”
Smith: Leon integrates with Salesforce and HubSpot to predict team burnout
“So what Leon does is we integrate into like Salesforce. We primarily work with sales teams, by the way we integrate with Salesforce and HubSpot, and then we use sentiment analysis using diagnostic surveys and whatnot. Combine that into an algorithm that gives …”
Smith: Leon signs up 7 to 12 sales leaders per customer
“Depending on the size of the company, we're looking anywhere between seven to about 12, depending on the structure of their team.”
Smith: Leon signed up 6,000 early access users via Product Hunt
“So about two and a half years ago, we launched pre-product on Product Hunt, signed up roughly about 6000 early access users all from Product Hunt.”
Smith: Leon's co-founders handle all sales and marketing directly
“So from a sales and marketing standpoint, it's just me and my co-founder who are still leading the sales and marketing aspects of it. And then the rest of it is customer success and engineering.”
Brian Smith: Leon has 26 total employees
“So we're at 26 people currently right now.”
Brian Smith: Leon has raised roughly $4.5 million in capital
“No, we've raised right. So roughly about four and a half.”
Brian Smith: Left Australian accounting career to surf Malibu for a year
“It was only a matter of weeks before I arrived in, in Los Angeles, and I had my surfboard, so I just started going up to Malibu. I surfed that place for nearly a year.”