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Aranthe Gomez

Co-founder & CEO, Serviceform. On 1 show, 1 appearance. The Shows tab opens the full record on each.

founderexecutiveserviceform.com ↗

Iranthi Gomes is the co-founder and CEO of Serviceform, a B2B SaaS company providing AI customer conversion and lead-generation tools. Originally from Sri Lanka, she was recognized on the Forbes 30 Under 30 Europe list in 2022.

1shows
1appearances
18statements
2resolved
2supported
0contradicted
100%fully supported

Everything Aranthe Gomez said on any show that made the record, most notable first. Each card names its show and opens the statement there.

Gomez: Traditional SMB SaaS customers fail at self-serve onboarding
“So working with that target market, we have seen that we just can't hand over the tools to them and tell them, great, you pay us a month, a subscription fee. Now you can go figure it out. And here's your health documentation. It just doesn't work that way. We'…”
Aranthe Gomez Dec 25, 2022 ▶ 8:08 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
Gomez: Finnish companies rarely expand outside their domestic market
“If you have operated in the Finnish market, you would know a lot of companies don't tend to go outside.”
Aranthe Gomez Dec 25, 2022 ▶ 6:56 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform generates approximately $150,000 in MRR
“Actually, it's more. It's about 150,000. I mean, MRR.”
Aranthe Gomez Dec 25, 2022 ▶ 4:53 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Supported
Gomez: Serviceform raised a $2.2 million seed round
“We raised our big funding round, a big seed round of 2.2 million.”
Aranthe Gomez Dec 25, 2022 ▶ 5:07 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform grows between 8.5% and 9% month-over-month
“So I think growth wise, it's now being 8.5 to nine percent month on month.”
Aranthe Gomez Dec 25, 2022 ▶ 5:19 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Disclosure
Gomez: Serviceform sold 15% to 20% equity in its $2.2M seed round
“Yes, absolutely. It's around that.”
Aranthe Gomez Dec 25, 2022 ▶ 6:00 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Disclosure
Gomez: 95% of Serviceform's business comes from its 20-person outbound team
“The other reason why we have too many people is because of entire business so far, I would say maybe about 95% of it is outbound sales driven. So that's where, you know, more people come in sales, and we have about 25% sales team. Actually, 20.”
Aranthe Gomez Dec 25, 2022 ▶ 8:58 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform co-founders retain roughly 65% equity ownership post-seed
“I think it's about 65.”
Aranthe Gomez Dec 25, 2022 ▶ 12:37 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Prediction Not checkable as stated
Gomez: Serviceform targets $170K MRR in 2022 and $500K MRR in 2023
“So by the end of this year, we're estimating to hit about 170,000 in MRR. And that's roughly about maybe 1.5 to 1.6 million in revenue. And next year, what we're very excited about is getting that up to 500,000 in MRR.”
Aranthe Gomez Dec 25, 2022 ▶ 12:50 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Supported
Gomez: Serviceform's pricing starts at roughly €250 per month
“So our pricing starts from about 250 euros upwards.”
Aranthe Gomez Dec 25, 2022 ▶ 3:14 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform's average customer pays approximately €300 per month
“That's about 300.”
Aranthe Gomez Dec 25, 2022 ▶ 3:23 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform's largest customer pays nearly €4,000 per month
“Yes, I was getting to that. I did pay about almost 4000.”
Aranthe Gomez Dec 25, 2022 ▶ 3:27 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform has approximately 420 active customers
“So right now, a bit over 400, around 400 and twenty-ish.”
Aranthe Gomez Dec 25, 2022 ▶ 4:27 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform had $65,000 in MRR when raising its seed round
“So at that point, I think we were about 65,000 in MRR.”
Aranthe Gomez Dec 25, 2022 ▶ 5:16 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform has grown to 60 employees across four countries
“Now we are almost a team of 16, based in four countries.”
Aranthe Gomez Dec 25, 2022 ▶ 6:26 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Disclosure
Gomez: Serviceform sales reps carry a $1,500 new monthly MRR quota
“The quota is around about six deals a month per person. So it ranges, it will be about 1500 in MRR.”
Aranthe Gomez Dec 25, 2022 ▶ 9:27 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Disclosure
Gomez: Serviceform requires minimum three-month contracts instead of charging setup fees
“We don't do any separate setup fees, but what we do is on a minimum base, we charge them either three months, six months or 12 months. So then, you know, guaranteed that they pay up for three months.”
Aranthe Gomez Dec 25, 2022 ▶ 10:52 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS
TOP FOUNDERS Assertion Not checkable as stated
Gomez: Serviceform co-founders split equity 50-50 at launch
“Even Steven and fun fact, we also married now.”
Aranthe Gomez Dec 25, 2022 ▶ 11:51 How She Landed $13m Valuation with $1.8m in ARR Last Week for SMB SaaS

One line per show, most statements first. The link opens Aranthe's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

ShowRole thereEpsStatementsRecord
TOP FOUNDERSLEDGER Co-founder & CEO, Serviceform 1 18 100% 2/2 full record on Top Founders →
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