Everything Antoine Paré said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Paré: Supermetrics offers hundreds of integrations but lacks ease of use
“Like if you compare like Supermetrics has hundreds of integrations, but they're not necessarily easy to use when you plug it to Google Let Us Studio.”
Paré: DashThis must adopt sales because SEO landscape is growing competitive
“The business has grown because of SEO, because of inbound marketing. And now we have to switch to sales because the company, the market is getting competitive. It's a more of a competitive landscape.”
DashThis existing clients pay an average of $135 monthly
“A 135 dollars for existing clients.”
DashThis has 2,600 paying clients
“2060 2600 clients.”
Paré: DashThis blended customer acquisition cost is approximately $450
“I mean, like for all our clients, like the cash, the customer acquisition costs for all of our clients, like is about like 450 dollars.”
Paré: Google ads outperformed Facebook retargeting for DashThis customer acquisition
“Mainly Google. We did a lot of Facebook earlier, like retargeting and stuff like that, but it didn't work out as much as Google did, so.”
Paré: DashThis Plans to Remain Bootstrapped
“Bootstrapped.”
DashThis generates $5.2M CAD in annual revenue
“So like for now I'm like in 5.2 million dollars revenues Canadian right now.”
Upsells account for 40% of DashThis's new revenue
“Probably like, 40% of our new incomes are coming from upgrades, like upsells.”
DashThis prices by dashboards, unlike client-based competitors
“And this is the way we do things that we're kind of the only one now that doing that are doing this, like every other platforms are charging for the number of clients and we are, so we are so least charging for the number of dashboards.”
Paré: DashThis sales are split 50/50 between self-serve and sales-assisted
“We're trying to say, we tried to sell like, 50% self-serve and 50% like sales assisted.”
DashThis monthly revenue churn is around 3%
“The, our monthly churn is the revenue churn is at about like three percent.”
DashThis expansion revenue does not fully offset monthly churn
“The upgrades don't necessarily add the, it's not the equivalent as our turn. No, that's for sure. We need our new revenues.”
Antoine Paré owns a 30% equity stake in DashThis
“Yeah.
30%.”
Paré: DashThis has 32 employees and will stick solely to dashboards
“No, it's only dashboards. Like it's simple reporting. Like we're not a big team. Like we're 32. Like we have to fight hard on simplicity and easiness.”