Antoine Paré, CEO of Dash This, clarifies to Nathan Latka that account upgrades alone are insufficient to cover gross revenue churn without new customer acquisitions.
0:00 / 0:06exact quote · 6.4s
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“The upgrades don't necessarily add the, it's not the equivalent as our turn. No, that's for sure. We need our new revenues.”
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More from Antoine Paré
Opinion
Paré: Supermetrics offers hundreds of integrations but lacks ease of use
“Like if you compare like Supermetrics has hundreds of integrations, but they're not necessarily easy to use when you plug it to Google Let Us Studio.”
Antoine ParéFeb 21, 2022▶ 13:36How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Paré: DashThis must adopt sales because SEO landscape is growing competitive
“The business has grown because of SEO, because of inbound marketing. And now we have to switch to sales because the company, the market is getting competitive. It's a more of a competitive landscape.”
Antoine ParéFeb 21, 2022▶ 11:33How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
AssertionNot checkable as stated
DashThis existing clients pay an average of $135 monthly
“A 135 dollars for existing clients.”
Antoine ParéFeb 21, 2022▶ 1:27How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
AssertionNot checkable as stated
DashThis has 2,600 paying clients
“2060 2600 clients.”
Antoine ParéFeb 21, 2022▶ 2:09How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
AssertionNot checkable as stated
Paré: DashThis blended customer acquisition cost is approximately $450
“I mean, like for all our clients, like the cash, the customer acquisition costs for all of our clients, like is about like 450 dollars.”
Antoine ParéFeb 21, 2022▶ 4:36How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
AssertionNot checkable as stated
Paré: Google ads outperformed Facebook retargeting for DashThis customer acquisition
“Mainly Google. We did a lot of Facebook earlier, like retargeting and stuff like that, but it didn't work out as much as Google did, so.”
Antoine ParéFeb 21, 2022▶ 4:53How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
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