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Antoine Paré

CEO & Partner, DashThis · 1 appearance on the record.

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executiveoperatorLinkedIn ↗dashthis.com ↗

Antoine Paré joined Quebec-based automated marketing reporting platform DashThis in 2016 as COO and became CEO in 2021, helping scale the bootstrapped SaaS to thousands of global customers. In 2023, he guided DashThis through its acquisition by saas.group and continued leading the company as CEO.

15statements → 9claims → 1claims resolved → 3.8/5average certainty → 1.4/5average debate potential →

1 supported 0 partly supported 0 contradicted 8 not checkable as stated how the 9 claims stand · each chip opens the sources

9 assertions · 1 opinion · 5 disclosures · every statement was checked. The predictions and assertions are the 9 claims: statements the public record can support or contradict. 1 is resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Antoine argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
DashThis prices by dashboards, unlike client-based competitors
“And this is the way we do things that we're kind of the only one now that doing that are doing this, like every other platforms are charging for the number of clients and we are, so we are so least charging for the number of dashboards.”
Antoine Paré Feb 21, 2022 ▶ 7:52 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Antoine Paré on measured tape to publish a rate. This says nothing about how they speak.

Everything Antoine Paré said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Paré: Supermetrics offers hundreds of integrations but lacks ease of use
“Like if you compare like Supermetrics has hundreds of integrations, but they're not necessarily easy to use when you plug it to Google Let Us Studio.”
Antoine Paré Feb 21, 2022 ▶ 13:36 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Paré: DashThis must adopt sales because SEO landscape is growing competitive
“The business has grown because of SEO, because of inbound marketing. And now we have to switch to sales because the company, the market is getting competitive. It's a more of a competitive landscape.”
Antoine Paré Feb 21, 2022 ▶ 11:33 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
DashThis existing clients pay an average of $135 monthly
“A 135 dollars for existing clients.”
Antoine Paré Feb 21, 2022 ▶ 1:27 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
DashThis has 2,600 paying clients
“2060 2600 clients.”
Antoine Paré Feb 21, 2022 ▶ 2:09 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
Paré: DashThis blended customer acquisition cost is approximately $450
“I mean, like for all our clients, like the cash, the customer acquisition costs for all of our clients, like is about like 450 dollars.”
Antoine Paré Feb 21, 2022 ▶ 4:36 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
Paré: Google ads outperformed Facebook retargeting for DashThis customer acquisition
“Mainly Google. We did a lot of Facebook earlier, like retargeting and stuff like that, but it didn't work out as much as Google did, so.”
Antoine Paré Feb 21, 2022 ▶ 4:53 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Paré: DashThis Plans to Remain Bootstrapped
“Bootstrapped.”
Antoine Paré Feb 21, 2022 ▶ 6:30 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
DashThis generates $5.2M CAD in annual revenue
“So like for now I'm like in 5.2 million dollars revenues Canadian right now.”
Antoine Paré Feb 21, 2022 ▶ 7:02 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
Upsells account for 40% of DashThis's new revenue
“Probably like, 40% of our new incomes are coming from upgrades, like upsells.”
Antoine Paré Feb 21, 2022 ▶ 7:38 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Supported
DashThis prices by dashboards, unlike client-based competitors
“And this is the way we do things that we're kind of the only one now that doing that are doing this, like every other platforms are charging for the number of clients and we are, so we are so least charging for the number of dashboards.”
Antoine Paré Feb 21, 2022 ▶ 7:52 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Paré: DashThis sales are split 50/50 between self-serve and sales-assisted
“We're trying to say, we tried to sell like, 50% self-serve and 50% like sales assisted.”
Antoine Paré Feb 21, 2022 ▶ 10:54 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
DashThis monthly revenue churn is around 3%
“The, our monthly churn is the revenue churn is at about like three percent.”
Antoine Paré Feb 21, 2022 ▶ 11:53 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Assertion Not checkable as stated
DashThis expansion revenue does not fully offset monthly churn
“The upgrades don't necessarily add the, it's not the equivalent as our turn. No, that's for sure. We need our new revenues.”
Antoine Paré Feb 21, 2022 ▶ 12:15 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Antoine Paré owns a 30% equity stake in DashThis
“Yeah. 30%.”
Antoine Paré Feb 21, 2022 ▶ 5:58 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers
Disclosure
Paré: DashThis has 32 employees and will stick solely to dashboards
“No, it's only dashboards. Like it's simple reporting. Like we're not a big team. Like we're 32. Like we have to fight hard on simplicity and easiness.”
Antoine Paré Feb 21, 2022 ▶ 12:37 How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers

Appearances (1)

EpisodeDateSpeaking time
How this Reporting Tool Bootstrapped to $4.2m ARR, 2600 Customers Feb 21, 2022 7m
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