Website Grader
product on 7 shows · 4 statements across 3 episodes · said 30 times in 13 episodes since 2016
the Official SaaStr Podcast 9 
My First Million 7 
the Y Combinator Startup Podcast 6 
20VC 4 
Top Founders 2 
Startup Acquisition Stories 1 
Lenny's Podcast 1
Mentions by year, every show
tap a year for its mentions
the Official SaaStr Podcast 9My First Million 7the Y Combinator Startup Podcast 620VC 4Top Founders 2Startup Acquisition Stories 1Lenny's Podcast 1
2023 3 mentions in 2 episodes 2 per episode
2022 5 mentions in 4 episodes 1 per episode
- Hubspot CMO Kipp Bodnar: Why the Best Marketers Think Like VCs | 20VC w/ Harry Stebbings #930 · 20VC with Harry Stebbings
- The Secrets to Scaling with HubSpot's Founders Dharmesh Shah and Brian Halligan and SaaStr's CEO
- Startup Acquisition Stories with Harry Henien, Serial Entrepreneur
- How To Come Up With Billion Dollar Business Ideas | Hubspot Co-Founder Dharmesh Shah
- every mention in 2022, scene by scene →
2021 6 mentions in 2 episodes 3 per episode
2019 14 mentions in 3 episodes 5 per episode
2017 1 mention in 1 episode
2016 1 mention in 1 episode
every mention on every show, scene by scene, with the transcript →
4 statements about Website Grader, every show
Patel: HubSpot Website Grader is completely free, not freemium, generating leads automatically
“HubSpot greater does not cost money, or greater does not cost money. It's not freemium, it's free. It markets itself because it's a good, free product. They don't have to do anything on the marketing end. It keeps generating leads, then they sell you on someth…”
HubSpot should have abandoned Website Grader to conquer new channels
“I think we would have been much, much better off, for example, if I had a time machine, I would have said, no, no, no, our job is to like get the best steady run rate, and we should go and conquer a new channel with that same time, energy, and capital.”
Shah says free diagnostic tools are immensely powerful lead generators
“The power of building a diagnostic tool for your industry is immense, right? This is the thing that, so website grader was not the solution. So it's not like a freemium thing. It's like, oh, we're giving you a lightweight version of HubSpot. It was the thing t…”
Shah says relative percentile scores work best in diagnostic tools
“So if you do build a diagnostic tool, the one thing, and this is, I've learned several lessons, but one of the key ones is that relative scores work. So website grader from its early days, like, okay, so if I give you an 87, what that 87 actually means is that…”