Small Buyers
topic on 1 show · 1 statements across 1 episodes
1 statements about Small Buyers, every show
SMB SaaS spending growth surpassed enterprise growth in late 2023
“The interesting thing happened Q-three last year. So, around Web Summit last year, we gave a State of the Union on, on SaaS. And we said, it's interesting. The small buyers come back. The small buyers started outperforming the big buyers for the first time in …”