Product Innovation

topic on 4 shows · 4 statements across 4 episodes

Masters of Scale the Startup Ideas Podcast How I Built This 20VC

4 statements about Product Innovation, every show

Pincus: Novel features drive initial product adoption but usually fail
“New is your novel idea that will probably be the reason why people will try this product, and it will probably also fail.”
Mark Pincus Jul 2, 2026 ▶ 7:58 Mark Pincus unpacks his "Proven, Better, New" framework (with Reid Hoffman) | Masters of Scale
STARTUP IDEAS Prediction Not checkable as stated
Isenberg: Pricing model innovation becomes critical as products commoditize
“People think a lot about innovation on product. Like, how do I innovate the product? And I think now we're getting to the point where people are saying, OK, products are basically commoditized. Now people are thinking, how do I innovate on marketing? Great. Bu…”
Greg Isenberg Oct 30, 2024 ▶ 31:22 How to steal funnels that crush
HOW I BUILT THIS Assertion Not checkable as stated
Suplicy: Retail grocery saw historic lows in product innovation from 2021-2024
“I think not only 20, 24, but the past three years were like the lowest amount of innovation in the store. Because you couldn't really launch new products in stores and consumers were not really buying a lot of new things.”
Caue Suplicy Oct 25, 2024 ▶ 15:33 What It Really Takes To Build a Food Business: Part 2
20VC Insight
Söderström: Disruptive tech innovation requires changing product and business model
“The greatest innovations are when you find a new technology and you change not just the product and how you use it, but you change the business model. Those are always the most disruptive changes.”
Gustav Söderström Oct 13, 2022 ▶ 1:18:20 Spotify CTO Gustav Söderström: TikTok's Music; How Olivia Rodrigo Gamed the Algo | 20VC #936 · 20VC with Harry Stebbings

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