Net Churn
topic on 1 show · 6 statements across 6 episodes
6 statements about Net Churn, every show
Mariantis: Post-2020 cohorts have 2.5% gross churn and near 1% net churn
“But what's really interesting is the new customers, meaning brought on from 20 20 forward, those cohorts are doing incredibly well and are at 2.5% gross churn, and we're starting to get towards one percent net churn with those new cohorts.”
Ben-Shushan: Bizzabo maintains 80% gross retention and negative net churn
“So in terms of gross churn, that would be around, I would say, 80%.
And in the past you know,
Six months or so, negative net churn, so overall pretty healthy.
No, no, no.
Retention.”
CloudBeds Maintains an Annualized Net Churn Rate Below 15%
“Depending on the month, it ranges, but on a net basis, we're sub-fifteen.
And that's growing in the right direction.
Nathan Latka: We believe in the next, sorry, sub 15%.
That's low.
Adam Harris: Yeah, annualized.”
John Lee argues net churn matters far more than gross churn
“Yeah, I think that gross revenue is sort of less important. It always just depends on how you cut it, right? So if you remove infant churn and all of that kind of stuff, so we're not disclosing the gross churn at the moment, but I think the key is basically th…”
Hotjar's net churn is half its gross churn due to expansion
“Our net churn, that is like half our customer churn. So essentially what's happening is we're dropping the smaller customers, but we are retaining and expanding the bigger customers.”