Mixmax

“The average person probably pays us on average, like 40 bucks a month. And then perhaps average team size is like 10, 10 people, something like that.”

“The kind of the overall like core of the company has always been a really strong self-serve virally growing business where people pay out of pocket. And incidentally, over time, those courts tend to mature into team licenses, which is also why we started to bu…”

“The advantage that like Asana and Slack has, or even like an intercom, you pay for your company straight up. You always buy a company license from the get-go, even if you self-served. Whereas with a product like Dropbox, you might just be using it on your own.…”

“Probably around thirteen million.”

“And we had up until then run the business on kind of a cashflow neutral basis.”

“We are so if you think about it in credit cards, we're north of 10,000 credit cards. That's kind of the public number.”

“Well, we've kind of had a trajectory of three X three X and like a little bit north of two X in the past year.”

“Typically expansion comes in seats. Cause up until very recently, remember we didn't have like anyone really running sales or doing like active sales. And so it's always harder for someone to graduate from one plan to the next, unless they get a little nudge. …”

“We don't actually focus that much on churn minimization because we did an analysis and we just figured out that it wasn't like the most impactful lever for us at least right, right now.”

“Actually, we do some scoring on signups. So we can figure out, you know, Alice at Gmail actually is, you know, VP sales or VP success at Uber.”

“We started spending, you know, two, three months ago at best. Up until then, it was all zero CAC.”

“And in the past, Mixmax has achieved the almost impossible in SaaS, true viral growth, and a zero dollar CAC.”

“If I look at my own 20 18, I think as a founder, I definitely went through kind of three stages of denial in terms of hiring senior folks on the team. And so the first thing I think you say as a founder is, you know, Hey, I don't think we need this role right …”

“Once you have product market fit, which is an entirely different topic, probably worth its own episode, assuming you do, the answer is it's probably too late already, and you should have hired them yesterday.”

“What senior leaders on the team do for you as a founder is that they free up your time. And so the real cost to you is opportunity cost.”

“So I think for any founder who might not be CEO, I would almost say the rule of thumb is as soon as you have more than eight direct reports, you need to hire someone to replace yourself or at least take over most of the work. And ideally they become an entire …”

“Another core litmus test is have they made the function exponentially better within 90 days? And if you have any hesitation about that question at 90 days, it's probably not the right person.”

“Have they thought through the conditions, like what exactly it is that they're not satisfied with, and what it is they're looking for next, and how do they know they can't get that from their job currently, and have they even entertained a conversation with th…”