Product and team drive company culture, not logos
“Some people start a company and think the logo is going to drive the culture of the company, which I don't think that that is true. I think that, you know, like the product itself and the team you build and the people you put together are the thing that should…”
Early-stage brands must prioritize instant logo legibility over abstract recognition
“You know, when you think about logos and things like that, you want it to be something that at a super fast glance, people can read it right away. You know, that doesn't mean that everything has to be simple, but it just means that everything has to be incredi…”
Shaan Puri: Hiring managers automatically credit employees for a brand's success
“For some reason, we just sort of attribute all of the success of that company to, like, this person must be a winner because that company is a winner, even if they had very little to do with the winning of that company.”
Logos matter far more than revenue in early-stage sales
“The, those first sales, I don't think about revenue as being important. The revenue or the currency that matters in those first sales are the logos. You need to be acquiring logos. You need to be able to say, hey, this company works with us. That gives you cre…”
Glodify spent $4,000 on its logo and initial branding
“We've put like four top 4000 K on the logo and try to have a branding like to start because our app was missing some structure.”
Luis: Casebook has customer count in the low hundreds
“You know, low hundreds is really what we're seeing in terms of our logos.”
Sharma: Movable Ink achieved triple-digit growth in net new logos
“Especially on the net new side, the new, completely new logos, we've had triple digit growth in bringing in new logos and revenue growth.”
Tanaka: Percolata has 40 total brand logos worldwide
“We have 40 logos total worldwide.”