Indian Consumers

topic on 3 shows · 14 statements across 12 episodes

Innovators & Investors the Neon Show WTF is with Nikhil Kamath

14 statements about Indian Consumers, every show

INNOVATORS & INVESTORS Assertion Not checkable as stated
Chatterjee: Indian consumer spending is shifting toward affordable luxury goods
“Now the nature of consumption is actually moving more towards luxury aspirations. In keeping with the aspirations of a growing country. Consumers are spending on affordable luxury, whether it is in terms of the accessories, electronics, gadgets, wearables cosm…”
Paroma Chatterjee Apr 20, 2026 ▶ 36:28 S2EP9: Building for a Billion - India’s Future with Revolut ft. Paroma Chatterjee
WTF Opinion
Modi: Global Brands Alienate Indian Consumers Without Relatable Representation
“Global brands are alienating you know, alienating Indian consumers when they don't see someone who looks like them in India.”
Bhakti Modi Sep 20, 2025 ▶ 41:22 Tira, Bombay Shaving Co., Inde Wild | WTF is Fueling India’s Beauty & Skincare Revolution? | Ep. 25 · Nikhil Kamath
WTF Opinion
Chitharanjan: International brand status no longer automatically attracts Indian consumers
“I also think that Indian consumers affinity towards international brands is not what it was. 1520 years ago. So the idea that I can just be an international brand and automatically I'll have a line is no longer applicable.”
Matt Chitharanjan Mar 3, 2025 ▶ 1:22:13 Ep #22 | WTF are Craft Beverages? Nikhil ft. the Founders of Blue Tokai, Subko, Svami, and Mossant · Nikhil Kamath
WTF Insight
Kamath: Mass market Indian consumers switch brands over five-rupee differences
“The category of people in India, which can afford to pay a premium is still very low. Very, very low. I think we are very, very price conscious. It's almost like annoyingly price conscious. If you're selling something at 50 rupees and you're not in the craft s…”
Nikhil Kamath Mar 3, 2025 ▶ 3:23:26 Ep #22 | WTF are Craft Beverages? Nikhil ft. the Founders of Blue Tokai, Subko, Svami, and Mossant · Nikhil Kamath
NEON SHOW Insight
Ganesh: Indian consumers pay for painkillers, not vitamins
“So core sectors, big pain points, follow the money, more like the cliche that, you know, people will pay in India for a painkillers rather than will they pay for vitamins or vitamin supplements.”
K. Ganesh Jan 31, 2025 ▶ 33:05 75 Minutes Of Pure Business Insights From The Man Behind BigBasket, BlueStone & HomeLane
NEON SHOW Insight
Extreme price sensitivity prevents Western tech models from easily scaling in India
“The Indian consumer is unbelievably price sensitive. You probably appreciate that more than I do. And some of these numbers don't scale. Some of these businesses don't scale the way people think they might because there's twists and turns along the way.”
Alok Sama Nov 29, 2024 ▶ 44:36 Former SOFTBANK CFO: My Honest Experience Working With Masayoshi Son | Alok Sama | The Neon Show
NEON SHOW Assertion Partly supported
Bagri: Indian retail depositors have never lost money in banking crises
“Indian consumer has never lost a single rupee touch wood in, in any of the banking crisis.”
Vinay Bagri Jul 26, 2024 ▶ 44:24 Building a $136M Fintech and becoming a leader in Neo Banking in India | Vinay Bagri, Founder, Niyo
NEON SHOW Insight
Garg: Indian consumers no longer buy furniture expecting it to last 20 years
“In fact, when we sell furniture to our customers, the common question that earlier we used to get is like, this will be going to be 20 years. 20 Now people are saying, what this means? This means that people have moved on to, you know, owning things for, becau…”
Ankit Garg Jan 5, 2024 ▶ 8:25 Building a 1000Cr comsumer brand in India | Ankit Garg, Founder, Wakefit
NEON SHOW Insight
Lunia: Indian Youth Consumer Spending Reflects Combined Household Income, Not Personal Earnings
“For a investor or an entrepreneur, This is a good audience because this then again, like I said earlier, The expenditure people will do is not restricted by the individual's income. It is about the income of the individual and the parents.”
Anand Lunia Nov 3, 2023 ▶ 5:07 The India Opportunity, Youth’s BIGGEST Problem & Future of Startups | India Quotient VC on Neon Show
NEON SHOW Insight
Jigar Shah: Both rich and poor Indian consumers demand discounts
“The poor need discount and the rich want discount, but effectively everybody wants discount. So we had to in some way bring some element of a financial incentive in.”
Jigar Shah May 30, 2023 ▶ 39:21 Joining Deepika to Manage her Investments to Building 82°East with her ft. Jigar K Shah
WTF Opinion
Kumar: The Indian consumer segment prioritizing convenience over price is very narrow
“I think Amazon has a, like he is saying that convenience, but that audience in a bucket, even in bucket A is very narrow.”
Sujeet Kumar May 7, 2023 ▶ 1:21:33 Ep #3| WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t · Nikhil Kamath
NEON SHOW Insight
Mehta: International Travel Experience Defines The Whole Truth's Core Customer
“And the biggest check mark which makes someone a consumer of old truth is, has traveled outside the country at least once.”
Shashank Mehta May 9, 2022 ▶ 49:21 Leaving HUL to Building a D2C Food Brand ft. Shashank Mehta , Founder & CEO - The Whole Truth
NEON SHOW Opinion
Singh: Indian urban consumers are increasingly willing to pay for convenience
“We really believe that the Indian consumer, you know, there is a backward looking view of the Indian consumer. For instance, people believe nobody will pay for service. People will not pay for quality. Payments is difficult. I mean, all of those things in my o…”
Sarbvir Singh Sep 14, 2019 ▶ 14:33 The most common mistakes founders make ? w/ Sarbvir Singh, Waterbridge Ventures
NEON SHOW Insight
Failed digital subscriptions stem from poor value, not consumer reluctance
“The issue is value, not the fact that people will or will not subscribe. The problem is that many times we are not able to give consumer value, and then we sort of blame the consumer.”
Sarbvir Singh Sep 14, 2019 ▶ 16:48 The most common mistakes founders make ? w/ Sarbvir Singh, Waterbridge Ventures

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