Freemium Products
topic on 3 shows · 3 statements across 3 episodes
Lenny's Podcast 
Top Founders 
the a16z Podcast
3 statements about Freemium Products, every show
Poyar: Free Trials Drive More Efficient Revenue Than Freemium
“Freemium products tend to be better if your product increases in value over time or benefits from having more folks using it, but free trials tend to work better if you're looking for more efficient revenue generation from your user base.”
Verna: 75% of freemium users are unaware of what is being sold
“If you have a freemium product, I guarantee you, 75% of your customers in freemium product are not aware of what you're selling.”
Levine: Monetizing freemium products requires a dedicated sales organization
“And with that, I believe that you need to have a sales organization actually come in to sell the premium products such that the users can be educated. The organization can be educated on the additional features that are available outside the base freemium prod…”