FigJam

product on 13 shows · 15 statements across 9 episodes · said 85 times in 33 episodes since 2022

Lenny's Podcast 33 In Depth 12 the Official SaaStr Podcast 9 No Priors 7 20VC 6 the Startup Ideas Podcast 4 the Y Combinator Startup Podcast 3 Latent Space 3 My First Million 2 the a16z Podcast 2 TBPN 2 Top Founders 1 Big Technology 1

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Lenny's Podcast 33In Depth 12the Official SaaStr Podcast 9No Priors 720VC 6the Startup Ideas Podcast 4Latent Space 3the Y Combinator Startup Podcast 35 more shows

2026 2 mentions in 2 episodes 1 per episode
2025 15 mentions in 10 episodes 2 per episode
2024 32 mentions in 9 episodes 4 per episode
2023 28 mentions in 10 episodes 3 per episode
2022 8 mentions in 2 episodes 4 per episode

every mention on every show, scene by scene, with the transcript →

15 statements about FigJam, every show

Field: Making fun FigJam's differentiator was the right move
“Where we came out of was that board meeting was let's go differentiate by making FigJam fun. The team was like, what? We're gonna make fun our differentiator? And in retrospect, it was absolutely the right move.”
Dylan Field Oct 16, 2025 ▶ 27:45 Figma’s CEO: Why AI makes design, craft, and quality the new moat for startups | Dylan Field
LENNY'S PODCAST Assertion Not checkable as stated
Field: Figma cursor chat was conceived during a single-day FigJam sprint
“We did a design sprint where we're able to rapidly explore all these different ideas for features and ways to shape the product. I mean, I think we camped with like, 20 ideas that day. A few of them made it to FigJam and have became a, I think, very definition…”
Dylan Field Oct 16, 2025 ▶ 28:05 Figma’s CEO: Why AI makes design, craft, and quality the new moat for startups | Dylan Field
Field: Playful UI suits brainstorming tools, not core production software
“I don't think all the things that we've done in FigJam apply to Figma Design. Figma Design is like a, you know, we don't want to get in your way. So it's been a cool place to experiment with fun and playful concepts in FigJam. We can do more there on the play …”
Dylan Field Oct 16, 2025 ▶ 30:00 Figma’s CEO: Why AI makes design, craft, and quality the new moat for startups | Dylan Field
IN DEPTH Assertion Not checkable as stated
FigJam organically spread across all 1Password teams before IT even realized
“I kid you not, two weeks later, every team in our company was doing a FigJam. It just blew up like that. And it's that sort of thing that that's how software gets in. And we didn't even, you know, for the most part, IT didn't know Figma was even in the company…”
Jeff Shiner Apr 24, 2025 ▶ 43:28 1Password’s growth story | How they went from bootstrapped to $6B company | Jeff Shiner (CEO)
Y COMBINATOR Assertion Not checkable as stated
Field: Figma Built FigJam and Slides From Observed User Behaviors
“You know, FigJam, brainstorming. It was a behavior people were doing in Figma. We saw it, especially as the pandemic hit. It's like, okay, let's pull it out into this new product. And slides. Like, people are creating all these slides in Figma design. Okay, gr…”
Dylan Field Mar 13, 2025 ▶ 20:20 Figma's Dylan Field: Exploring the idea maze, vibe coding, and the power of “locking in” · Y Combinator
Kapoor: Figma runs nearly every internal workflow and meeting inside FigJam
“We use Figma the way that everyone uses Figma, but we use FigJam on steroids. Like, every single activity in this company is done in FigJam. It's like, our product reviews are in there, our Gantt charts are in there, our bug bashes are in there, like, every si…”
Mihika Kapoor Apr 21, 2024 ▶ 13:54 Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product, Figma)
Kapoor: FigJam PMs and sales maintained bidirectional roadmap feedback loops
“I sort of set up like a recurring cadence with the folks in our sales team in order to understand like, okay, like, what are you guys hearing? And then I would share what was coming. And then I would use their input as signal as to like, what should be priorit…”
Mihika Kapoor Apr 21, 2024 ▶ 48:20 Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product, Figma)
LENNY'S PODCAST Assertion Not checkable as stated
Kapoor: Figma sales distributed her personal FigJam Loom video to customers
“I actually made, like, a Loom video walking through my, like, weekend FigJam that our sales team later distributed to a bunch of companies to inspire them as to, like, hey, not only can you use FigJam for this, you can use FigJam for, like, X, Y, Z.”
Mihika Kapoor Apr 21, 2024 ▶ 48:55 Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product, Figma)
LENNY'S PODCAST Assertion Supported
Kapoor: Figma's Multi-edit, JamBot, and widgets all originated as hackathon projects
“At the company, you know, some of our most monumental launches have come out of hackathons and have come out of bottoms up projects. So like recently this week, we had a launch of multi-edit, which was like a long clamor for a feature where folks can, you know…”
Mihika Kapoor Apr 21, 2024 ▶ 1:17:22 Vision, conviction, and hype: How to build 0 to 1 inside a company | Mihika Kapoor (Product, Figma)
NO PRIORS Assertion Not checkable as stated
Field: Figma built and shipped FigJam's beta in six to eight months
“We did in record time from the start of the project to shipping a beta. I mean, it was like six to eight months and I thought it was really fast.”
Dylan Field Mar 14, 2024 ▶ 8:43 No Priors Ep. 55 | With Figma CEO Dylan Field
NO PRIORS Insight
Field: Playful features like emoji reactions create psychological safety in meetings.
“That's a really important part of that Asian process is this feeling of safety of play. And if you can make people feel more at home even through silly things sometimes like stickers or emoji reactions or waving your cursor around and high-fiving people. Curso…”
Dylan Field Mar 14, 2024 ▶ 9:03 No Priors Ep. 55 | With Figma CEO Dylan Field
20VC Opinion
Isford: Figma's FigJam launch was outstanding growth execution
“I think Figma did a really great job with the launch of FigJam. It was smart feature development to bring in a different section of the market with a product that plays very nicely with their core offering.”
Lauryn Isford Jul 19, 2023 ▶ 59:27 Lauryn Isford: Product Growth Secrets from Facebook, Airtable, BlueBottle, Dropbox & Notion | E1037 · 20VC with Harry Stebbings
Yamashita: Figma uses an alignment scale widget to pulse-check product reviews
“We have this one called the alignment scale, which is a widget that you can insert into FigJam or Figma design actually, but, and we use it all the time. So basically, it's just a simple scale. And whenever people click it, their face appears on one end of the…”
Yuhki Yamashita Jan 8, 2023 ▶ 1:06:28 An inside look at how Figma builds product | Yuhki Yamashita (CPO of Figma)
20VC Opinion
Des Traynor: Miro succeeded through extreme execution and fending off FigJam
“They have just been an execution machine. For a really specific problem, and they kind of stood up against an external, what could have been a threat in FigJam, and they've done really well through that as well.”
Des Traynor Jul 18, 2022 ▶ 16:31 Des Traynor: How I Founded Intercom; Product Marketing Tips; Feature Creep | 20VC #907 · 20VC with Harry Stebbings
SAASTR Assertion Supported
Joe Thomas: Figma Built FigJam End-to-End in Just Six Months
“What ultimately became the idea of FigJam that launched in twenty-twenty-one Is the opposite of what they did with their original products, their flagship products, which took years to build in stealth. They built from end to end in six months. That was out in…”
Joe Thomas Feb 23, 2022 ▶ 12:17 4 Ways to Get to $10 Billion by Working Async (Without Burning Out) with Loom CEO Joe Thomas

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