Customer Data Platform
topic on 3 shows · 5 statements across 3 episodes
the Official SaaStr Podcast
the MAD Podcast
Big Technology
5 statements about Customer Data Platform, every show
Priceline Connects Customer Data Platform Directly to Generative AI Interface
“And so what we've done is we've married all that rich CDP data so that when you log into the gender of AI experience, a signal is fired that understands who you are. So in this case, you're Alex and I understand what you searched on, what you've booked in the …”
Argyros: A CDP is effectively BI for customer experience and campaigns
“You can think of the CDP as BI, but for customer experience, or BI for campaigns.”
Argyros: Customer Data Platforms are absorbing end-to-end ad tech functions
“Now they've all come together, and the CDPs that declare a winner, that's taking over those functions. So now we can have an end-to-end journey, manage the end-to-end journey, from when the first time an anonymous customer visits a website, all the way to when…”
90% of Treasure Data's early customer workloads came from marketing
“Based on our observation and then interview with the customer, turned out on top of our data platform, 90% of our customers were analyzing customer data, including the data coming from web and mobile and social and CRM. And even though our counterpart was a te…”
Treasure Data shut down a $1M ARR enterprise product to pivot
“And also, we had a really good traction on the open source side, which is Fluentd, so I built the enterprise open source Fluentd product, and we also spent a lot of sales and marketing data to this product, and this line of business went from zero to one milli…”