Close

company on 5 shows · 11 statements across 5 episodes · said 64 times in 26 episodes since 2016

Top Founders 39 Startups For the Rest of Us 19 Mixergy 4 the Y Combinator Startup Podcast 1 20VC 1

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Top Founders 39Startups For the Rest of Us 19Mixergy 420VC 1the Y Combinator Startup Podcast 1

2026 1 mention in 1 episode
2025 4 mentions in 3 episodes 1 per episode
2024 1 mention in 1 episode
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2020 16 mentions in 4 episodes 4 per episode
2019 2 mentions in 2 episodes 1 per episode
2018 2 mentions in 2 episodes 1 per episode
2017 6 mentions in 4 episodes 2 per episode
2016 28 mentions in 5 episodes 6 per episode

every mention on every show, scene by scene, with the transcript →

11 statements about Close, every show

Founders should delay major decisions during emotional crises, says Steli Efti
“I think we were all three quite wise in many times recognizing that this is an emotional state that I'm in or a face, and maybe this is the truth and I should act on it, but I can't act on it Right now. It's too hot. I need to let it cool down and simmer down.…”
Steli Efti Mar 18, 2025 ▶ 6:56 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
Startups often fail because founders self-destruct in emotional distress, says Efti
“That's why I think a lot of companies don't reach their potential because they kill themselves. They sort of commit, they commit suicide rather than being killed by external forces because they overreact in situations where they should think it through a coupl…”
Steli Efti Mar 18, 2025 ▶ 11:08 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
Close narrowly avoided triggering mass customer panic over a security scare
“We were so close to sending an email that would have put thousands and thousands of our, all our customers in panic mode. Right. And then once that cat is out of the bag, you can't put it back. Like there's no way to reverse that.”
Steli Efti Mar 18, 2025 ▶ 25:07 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
Undetected telephony fraud nearly bankrupted Close within its first year
“And if it hadn't been for us just generally curious looking around once in a while, we had sort of calculated out that within a week it would have bankrupt us. I think it's just like we didn't have enough money. It would have bankrupt, and it would have been s…”
Steli Efti Mar 18, 2025 ▶ 27:27 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
Close reversed a disastrous decision to implement higher packaged seat pricing
“I can tell you, I think two years ago, we packaged our prices, and we did a big pricing change, somebody championed a close, where the prices were higher, and it will, were like packaged sort of number of seeds, and that was a terrible decision for us, and ins…”
Steli Efti Mar 18, 2025 ▶ 32:57 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
Close's new entry-level starter plan caused customer conversion rates to skyrocket
“This pricing change is, is newer, but it's also less sort of all compounding. It's just an entry level plan. It doesn't touch or change everything else that we're doing. And the instant, instant result is that we are, you know, our customer acquisition is skyr…”
Steli Efti Mar 18, 2025 ▶ 33:24 Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Eft...
STARTUPS FOR THE REST OF US Assertion Not checkable as stated
Schnettler: Only 1 of 20 'ready to buy' leads purchased Hello Query
“Literally in close, I have this list of 20 people that says ready to buy. Do you know how many of those people actually bought One.”
Colleen Schnettler Mar 13, 2025 ▶ 12:09 Episode 765 | TinySeed Tales s4e9: Making the hardest decision
Walling: Seat-based pricing works best when users see different data
“The basic piece of how to avoid login sharing is usually that if two people log in from the same company, they need to see something different. Right? In order to charge by seat. So if you think about logging into a CRM like Salesforce or Close or even like Tr…”
Rob Walling Apr 4, 2023 ▶ 4:46 Episode 655 | Seat-Based Pricing, Can Churn Be Too Low? and More...
Long-term B2B contracts are useless during an economic crisis
“A contract is not going to be worth much because a contract is only worth something in a stable world, right? If our customers are going out of business, that contract is useless. If they would go out of business unless they break the contract, and so they dec…”
Steli Efti May 26, 2020 ▶ 17:19 Episode 498 | Selling During a Pandemic with Steli Efti
Close's cash position almost doubled between March and May 2020
“Over the last couple of months, I, our cash position has drastically improved, almost doubled, which made our business a lot more stable.”
Steli Efti May 26, 2020 ▶ 23:04 Episode 498 | Selling During a Pandemic with Steli Efti
TOP FOUNDERS Disclosure
Guesty transitioned through four CRMs before adopting Salesforce
“So we, we've changed four CRMs throughout the life of the company. We started with Streak, then went to Pipedrive, and then went to Close, and then went to Salesforce like everyone else at our size.”
Amiad Soto Sep 9, 2019 ▶ 23:20 1507 Guesty Passes 1,000 Customers, 50,000 Properties, Charging 2-5%

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