Annual Subscription

topic on 3 shows · 4 statements across 4 episodes

Lenny's Podcast the Official SaaStr Podcast Top Founders

4 statements about Annual Subscription, every show

SAASTR Assertion Not checkable as stated
Annual Subscriptions Represent Roughly 40% of Higgsfield's Total Revenue
“Look, annual is a very substantial, I mean, like look, in terms of the number of subscriptions, it's not high, but I mean, it's definitely like 40, 40% of total revenue for sure.”
Alex Mashrabov Jul 10, 2026 ▶ 34:13 $0 to $700M ARR in 16 Months. Inside Higgsfield's AI Growth with Alex Mashrabov, co-founder and CEO
SaaS annual plans should always be merchandised as a monthly equivalent
“When you take like let's say you have a monthly subscription in your SaaS business, and you also have an annual subscription, you need to showcase your annual subscription as a monthly price. Like if it's like, for instance, it is 29 99 if you actually take an…”
Madhavan Ramanujam Dec 8, 2022 ▶ 1:21:48 The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)
TOP FOUNDERS Disclosure
Shorthand Only Sells Annual Subscriptions and Refuses Monthly Plans
“These days we do annual subscriptions. It's just annual subscriptions. We don't do monthlies.”
Ricky Robinson May 3, 2019 ▶ 3:12 1378 250 Content Producers Pay Him $6k/yr For Storytelling Drag and Drop Platform
TOP FOUNDERS Disclosure
LinkIt sells annual subscriptions to screen network owners and advertisers
“So we sell it as an annual subscription to the network owners, so the guys who own the digital screens, or sometimes we'll sell it directly to the advertiser who wants to see that data back.”
Douglas Lusted Jul 22, 2016 ▶ 2:20 EP 363: Google AdSense for Physical BillBoards Does $250k with Douglas Lusted

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