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millennials

5 statements across 5 episodes · 1 bullish · 2 bearish · 5 people on the record · first statement Mar 3, 2021 by Stacey Ross Cohen · across every show →

Everything said about millennials, oldest first

Mar 3, 2021 bearish
Opinion
Cohen: Marketers cannot effectively reach millennial audiences on Facebook
“If you want to reach millennials, for example, you're not going to be on Facebook.”
Stacey Ross Cohen Mar 3, 2021 ▶ 24:52 Why 80% of Purchase Decisions Are Built on Emotion, Not Logic
Sep 16, 2021
Insight
Sokhenko: Millennials Buy Based on Data While Gen Z Buys Emotionally
“Millennials are more likely to analyze like data analytics. I mean, numbers, right. And they need more time to analyze. If we talk about Gen Z, they are more about emotional marketing and like emotional purchases.”
Katerina Sokhenko Sep 16, 2021 ▶ 7:22 Gen Z Spotted Your Fake Values Before You Finished the Post
Aug 11, 2024 negative
Opinion
Dubois: Gen Z and millennials will not spend a decade mastering factory equipment
“So Gen Z, millennials, these are folks who really are not interested in spending the next 10 years of their life learning how to run this equipment or maintain this equipment in these factories.”
Brian Dubois Aug 11, 2024 ▶ 7:08 Lights Out Factories: When the Goal Is No Humans Inside
Sep 23, 2025 neutral
Assertion Supported
Blue: Millennials Make Up Close to 60% of B2B Buyers
“It's close to 60% of B to B buyers are now millennials”
David Blue Sep 23, 2025 ▶ 2:45 Why B2B Companies Moving Reps Off Repeat Orders Are Winning
May 26, 2026 positive
Assertion Not checkable as stated
Rischitelli: Millennials Attend In-Person Networking More as They Reach Senior Roles
“I would say millennial for sure, especially as I think they've moved, you know, up in the, you know, in the age bracket and the career seniority to be more, you know, potentially their own entrepreneurs or business owners or you know, people in more influentia…”
Zachary Rischitelli May 26, 2026 ▶ 3:15 Who Are We Marketing to When 90% of White Collar Jobs Are Gone?
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