Lee: Travel companies must focus on B2B2C because B2C churn hits 99%
Kenneth Lee · EP 379: Secret Travel App, $120k 2015 with Kenneth Lee · Aug 7, 2016 · at 9:15
TravelFlan founder Kenneth Lee argues why travel concierge businesses must rely on partnerships rather than direct consumer acquisition.
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“Our business, especially travel industry, the traveling service industry you have to focus on more on the B to B to C side, rather than B to C, because once you spend your money for the B to C, To acquire a user, the churn rate is almost, like, 99%.”
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