Insight certainty 3/5 debate potential 2/5

Scaling enterprise seats requires bottom-up product adoption or paired services

Guillaume Decugis · 1460 Social Listening Tool Breaks $22M in ARR Responding to RFP's · Jul 24, 2019 · at 6:15

Guillaume Decugis, CEO of Linkfluence and former CEO of Scoop.it, discusses enterprise seat expansion mechanics with Nathan Latka.

0:00 / 0:14exact quote · 14.5s
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“And I think if you want to scale and be able to have 2000 you know, people using your software, you need to have a very simple, very bottom-up approach, or you need to bring services like project management consulting.”

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More from Guillaume Decugis

Insight
Agencies can do anything, but software product companies require strict focus
“There's always a temptation between there, you know, as an agency, you can do anything, but as a product company, you can do what your product is good at, which means you need to focus.”
Guillaume Decugis Jul 24, 2019 ▶ 13:52 1460 Social Listening Tool Breaks $22M in ARR Responding to RFP's
Insight
Decugis: A healthy freemium model likely requires 40 million users
“You really have to have very strong numbers and four million is good, but you know, to have a very healthy freemium model would probably would need to be 40.”
Guillaume Decugis Sep 28, 2018 ▶ 8:43 1161 How 4m Freemium Users Power Enterprise Content Offering at Scoop.it
Insight
Decugis: Getting Above 75% Annual Retention on SMBs Is Really Hard
“Getting, you know, above 75% retention yearly on SMB is is really hard. Some companies manage us to do this and have a very healthy model, but if you want to do, you know, negative churn and upsells and so on, it's probably more with, you know, larger companie…”
Guillaume Decugis Sep 28, 2018 ▶ 16:57 1161 How 4m Freemium Users Power Enterprise Content Offering at Scoop.it
Assertion Supported
Linkfluence closed a $21M funding round before acquiring Scoop.it
“It came at a time where link funds was looking at developing in the U S accelerating after just having closed a new round of funding of twenty one million dollars. And they were also looking for a new CEO.”
Guillaume Decugis Jul 24, 2019 ▶ 3:08 1460 Social Listening Tool Breaks $22M in ARR Responding to RFP's
Assertion Not checkable as stated
Linkfluence has multiple enterprise clients generating over $1M annually
“They have a number of clients above one million dollars in revenue on a yearly basis.”
Guillaume Decugis Jul 24, 2019 ▶ 5:13 1460 Social Listening Tool Breaks $22M in ARR Responding to RFP's
Assertion Not checkable as stated
Linkfluence generates around $20M ARR across 500 customers
“We're doing about twenty million a year of AR with about 500 customers.”
Guillaume Decugis Jul 24, 2019 ▶ 7:02 1460 Social Listening Tool Breaks $22M in ARR Responding to RFP's
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