Disclosure certainty 4/5 debate potential 1/5

Sourcepoint's $17M round in 2020 included zero secondary share sales

Ben Brokus · Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024" · Mar 23, 2023 · at 14:33

Ben Barokas is the CEO of Sourcepoint. Nathan Latka asks whether Sourcepoint's 2020 $17 million growth financing from Arrowroot Capital included secondary liquidity.

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“All for operating character.”

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More from Ben Brokus

Insight
Ben Barokas strictly opposes secondary liquidity for employees before an acquisition
“I'm not hiring people with the incentive of being able to cash out their options. If the company does well, and if a strategic comes along and purchases the firm for a very high price, then fantastic. And then we'll all share in those spoils. But if not, I don…”
Ben Brokus Mar 23, 2023 ▶ 15:17 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
Assertion Contradicted
Ben Barokas's team at Google developed the real-time bidding protocol
“While I was at Google, after we almost created the problem while there, we developed a protocol that, Called real-time bidding. And the RTB protocol enables marketers to bid on individual users based on their data profile. And that made data available on just …”
Ben Brokus Mar 23, 2023 ▶ 4:38 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
Prediction Didn’t hold up
The US is still years away from federal privacy laws, says Barokas
“And still to this day, we don't have national data privacy legislation that has been passed. And we're probably a couple of years away”
Ben Brokus Mar 23, 2023 ▶ 12:51 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
Prediction Not checkable as stated
Sourcepoint will definitely hit $50M ARR in 2024, predicts Ben Barokas
“If everything goes to plan, certainly, but it certainly, it will happen in twenty-twenty-four. Whether it'll happen in twenty-twenty-three, it's a bit of a stretch.”
Ben Brokus Mar 23, 2023 ▶ 18:57 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
Assertion Not checkable as stated
Google paid significantly more than $400M for AdMeld, says Ben Barokas
“There's a, there are bonuses on top of the cat price that was paid that were given to employees. And so it was significantly above that in terms of price, but it's also, you know, what gets recorded in the purchase price is the complexity of the of the exact p…”
Ben Brokus Mar 23, 2023 ▶ 1:54 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
Disclosure
Sourcepoint averages roughly $100,000 in annual contract value, says Ben Barokas
“Something between call it a 100,000 dollars a year in annual contract value. And our clients are the biggest media companies in the world.”
Ben Brokus Mar 23, 2023 ▶ 5:59 Sourcepoint Hits 500 Customers for Data Privacy Product, Will "definitely hit $50m in 2024"
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