Miglietti: Toucan Toco's CAC payback period is under one year
Charles Miglietti · ToucanToco Raising Right Now $10m on $50m+ Pre with $5m in Revenue · Nov 29, 2020 · at 10:38
Charles Miglietti, co-founder and CEO of Toucan Toco, explains SaaS unit economics and sales payback timeframes to Nathan Latka.
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“If we add all the sales and marketing costs, which means that the payback is less than a year.”
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