WebPT is the third most searched physical therapy source behind Medicare
Nancy Ham · 972 How Battery Paid Off Early Shareholders in Secondary Offering of $40m+ ARR Health Tech Company WebPT · Mar 23, 2018 · at 16:19
WebPT CEO Nancy Ham explains how inbound content marketing drives organic customer acquisition.
0:00 / 0:05exact quote · 5.0s
720p mp4 · rendered on demand · StarZero watermark
“We're the third most searched source of information in physical therapy after Medicare.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Nancy Ham
Nancy Ham targets $100M ARR for WebPT by 2020
“Oh, twenty-twenty is our target. Now that is our BHAG, our big, hairy, audacious goal, but that's what we're shooting for.”
WebPT raised only $1M in primary capital before its Battery Ventures deal
“The company only ever had to raise a million dollars because they were so capital efficient, and then in 2014 partnered with Battery Ventures, a leading private equity firm, so they came in to help platform us for the next phase of growth.”
WebPT boasts a +32 NPS against a -17 physical therapy industry average
“There's a negative NPS For eight of the top nine medical EMRs, all the big ones, negative NPS, and in physical therapy, our competition as a group has a negative NPS of 17, whereas we have a positive NPS of 32”
WebPT commands roughly 30% market share with 10,000 clinics
“Yeah, we have more than 50,000 users. And maybe a different way to help your audience understand this is we have about 30% of the market. We are clearly the industry leader for outpatient physical therapy with 10,000 clinics out of about 30,000, about a 100,00…”