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Rob Seolas

Co-Founder & Board Member, ObservePoint · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveoperatorLinkedIn ↗observepoint.com ↗

Rob Seolas co-founded ObservePoint, a digital data quality assurance and governance platform, serving as its CEO from 2009 until joining the board in late 2019. He previously co-founded digital marketing company iLeadMedia and now serves as an executive coach.

16statements → 9claims → 1claims resolved → 3.94/5average certainty → 1.12/5average debate potential →

1 supported 0 partly supported 0 contradicted 8 not checkable as stated how the 9 claims stand · each chip opens the sources

1 prediction · 8 assertions · 1 insight · 6 disclosures · every statement was checked. The prediction and assertions are the 9 claims: statements the public record can support or contradict. 1 is resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Rob argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
ObservePoint has raised over $20M in all-equity funding
“North of twenty million... That's all equity. Mercado's our lead investor, as well as Pellion Venture Partners, both here in Utah.”
Rob Seolas Sep 15, 2018 ▶ 7:58 1148 We've passed $10m in ARR helping companies make sure their analytics are working

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Rob Seolas on measured tape to publish a rate. This says nothing about how they speak.

Everything Rob Seolas said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure
ObservePoint crosses $10M in ARR milestone
“No, so we just crossed actually a really nice milestone for SAS at ten million ARR.”
Rob Seolas Sep 15, 2018 ▶ 4:06 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Prediction Not checkable as stated
Seolas: GDPR will be a major growth tailwind for ObservePoint
“So that is a tailwind that we expect to see in a really positive way for the next two, three, four years of the business.”
Rob Seolas Sep 15, 2018 ▶ 6:54 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Insight
Seolas: Applying advice meant for a different scale of business is disastrous
“Information has never been easier to attain or acquire, but with that is the prerequisite to say, what piece of information am I hearing, and does that apply to my business right now? Cause you can hear somebody talking about what worked for them as a fifty mi…”
Rob Seolas Sep 15, 2018 ▶ 23:34 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Disclosure
ObservePoint average first-year ACV is $30k to $40k
“Between 30 and 40,000, basically.”
Rob Seolas Sep 15, 2018 ▶ 2:44 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Disclosure
ObservePoint serves over 250 enterprise customers and skips the SMB market
“No, we're all enterprise, but we have over 250 enterprise customers.”
Rob Seolas Sep 15, 2018 ▶ 3:41 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Disclosure
ObservePoint uses domain-based pricing rather than seat-based pricing
“No, so we actually focus on the number of domains essentially. So we're not seat based, we're domain based.”
Rob Seolas Sep 15, 2018 ▶ 4:49 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint nearly doubled its ARR over the previous year
“Yeah, so we nearly doubled the last previous year, and we have some really high lofty goals for ourselves this year.”
Rob Seolas Sep 15, 2018 ▶ 6:00 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint bootstrapped to over $1M ARR and profitability before raising capital
“So we bootstrapped our way all the way to being profitable to a million dollars plus. And then we went and you know, went out and got capital for the business to accelerate after that.”
Rob Seolas Sep 15, 2018 ▶ 7:43 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Supported
ObservePoint has raised over $20M in all-equity funding
“North of twenty million... That's all equity. Mercado's our lead investor, as well as Pellion Venture Partners, both here in Utah.”
Rob Seolas Sep 15, 2018 ▶ 7:58 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint maintains an 84% annual logo retention rate
“Well, we've been at 84%.”
Rob Seolas Sep 15, 2018 ▶ 10:03 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint's net revenue retention is north of 100%
“Revenue retention is north of a hundred percent.”
Rob Seolas Sep 15, 2018 ▶ 10:13 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint operates on a payback period of slightly over a year
“Yeah, right now we're pretty healthy with slightly over a year.”
Rob Seolas Sep 15, 2018 ▶ 18:08 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint sees more growth from new logos than upselling
“Right now, new logo grows more. Is more growth than up sales.”
Rob Seolas Sep 15, 2018 ▶ 18:50 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Disclosure
ObservePoint is raising an add-on inside round with lead investor
“So we've got a little add on round with our lead investor doing an inside round.”
Rob Seolas Sep 15, 2018 ▶ 21:32 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Assertion Not checkable as stated
ObservePoint averages a sales cycle slightly under 150 days
“So we average, you know, little bit shy of a 150 days, which is pretty much right in the wheelhouse for customers.”
Rob Seolas Sep 15, 2018 ▶ 17:38 1148 We've passed $10m in ARR helping companies make sure their analytics are working
Disclosure
Seolas: ObservePoint is a QA platform for digital marketing stacks
“We're a data quality platform. We're a SaaS platform, and we ensure the proper implementation of digital marketing technologies from Google Analytics to Adobe Analytics. Any other marketing technology, we ensure that it's properly QA'd that's collecting the da…”
Rob Seolas Sep 15, 2018 ▶ 1:59 1148 We've passed $10m in ARR helping companies make sure their analytics are working

Appearances (1)

EpisodeDateSpeaking time
1148 We've passed $10m in ARR helping companies make sure their analytics are working Sep 15, 2018 12m
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