Lauren Wilson

1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

8statements → 5claims → 0claims resolved → 3.88/5average certainty → 1.38/5average debate potential → ≈4.5/5argument clarity, estimated →

5 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 2 insights · 1 disclosure · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 0 are resolved, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Lauren argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Lauren Wilson on measured tape to publish a rate. This says nothing about how they speak.

Everything Lauren Wilson said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Wilson: Advertisers often dismiss high-quality ad inventory if it lacks volume
“Oftentimes, you know, you hear things related to quality and when you approach advertisers with things that are pristine quality, but it's on the lower end of the volume spectrum, a lot of times it gets ignored or dismissed entirely, and so volume is a big par…”
Lauren Wilson Sep 1, 2018 ▶ 10:32 1134 Ad Network Pivots to On Demand Video Generation
Insight
Wilson: Ad Networks Constantly Face Disintermediation Pressure From Both Sides
“When you're an ad network, you're very squarely in the middle of the ecosystem, right? In the supply chain. And so what we've recognized is that you know, ad network oftentimes has a negative connotation. People on either end of the spectrum want to figure out…”
Lauren Wilson Sep 1, 2018 ▶ 3:11 1134 Ad Network Pivots to On Demand Video Generation
Assertion Not checkable as stated
Wilson: Answer Media monetizes hundreds of millions of video impressions monthly
“Yeah, so it's, you know, it's hundreds of millions of impressions every month. You know, there's a lot of traffic that goes through, so, you know, in the billions of opportunities as we call it, that goes through there, and then monetizing, you know, hundreds …”
Lauren Wilson Sep 1, 2018 ▶ 4:13 1134 Ad Network Pivots to On Demand Video Generation
Assertion Not checkable as stated
Wilson: Answer Media processes well into eight figures in ad spend
“Ad dollars well into the eight figures.”
Lauren Wilson Sep 1, 2018 ▶ 4:37 1134 Ad Network Pivots to On Demand Video Generation
Assertion Not checkable as stated
Wilson: Video ad CPMs are three to ten times higher than display
“You know, the CPMs for video are quite a bit higher, oftentimes three to 10 times higher than standard display. So, you know, you're oftentimes talking about, you know, double digits CPMs.”
Lauren Wilson Sep 1, 2018 ▶ 5:56 1134 Ad Network Pivots to On Demand Video Generation
Assertion Not checkable as stated
Wilson: Answer Media takes 20% to 25% margins on ad revenue
“So you know, we're talking, you know, 20, 25% margins typically.”
Lauren Wilson Sep 1, 2018 ▶ 6:48 1134 Ad Network Pivots to On Demand Video Generation
Disclosure
Lauren Wilson: Answer Media manages 200 freelance creators with three staff
“So we've got about 200 contributors across the country. These are freelancers that are mobile and can be anywhere that we need to be. otherwise we've got a very small team of about three folks that are running that.”
Lauren Wilson Sep 1, 2018 ▶ 12:01 1134 Ad Network Pivots to On Demand Video Generation
Assertion Not checkable as stated
Lauren Wilson: 90% of Answer Media's publisher clients have in-house studios
“You know, 90% of the publishers that we're working with have their own studio in house.”
Lauren Wilson Sep 1, 2018 ▶ 12:28 1134 Ad Network Pivots to On Demand Video Generation

Appearances (1)

EpisodeDateSpeaking time
1134 Ad Network Pivots to On Demand Video Generation Sep 1, 2018 8m
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