Khalid Saleh

Co-founder and CEO, Invesp · 1 appearance on the record.

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Saleh is a conversion rate optimization specialist who leads the consultancy Invesp and co-founded FigPii, a behavioral analytics SaaS platform. He co-authored the book Conversion Optimization: The Art and Science of Converting Visitors into Customers and co-hosts the business podcast BootTrapped.

10statements → 3claims → 0claims resolved → 3.6/5average certainty → 1.2/5average debate potential →

3 not checkable as stated how the 3 claims stand · each chip opens the sources

3 assertions · 7 disclosures · every statement was checked. The predictions and assertions are the 3 claims: statements the public record can support or contradict. 0 are resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Khalid argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Khalid Saleh on measured tape to publish a rate. This says nothing about how they speak.

What they said10 Episodes1

Everything Khalid Saleh said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure

Saleh: Invesp is betting the company on an all-in-one SaaS platform

“So we're going to offer a lot more features, a lot more software products within the same platform, and that's what we're betting the company on.”

Khalid Saleh Jun 11, 2016 ▶ 10:04 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

German investors offered $1.8M for 30% equity in Invesp

“German offer was actually about the same amount, actually probably a bit more, 1.8, and we're talking about the 30%.”

Khalid Saleh Jun 11, 2016 ▶ 11:11 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

Invesp charges a minimum $8,000 monthly retainer for optimization services

“I can't speak specifically, but let's say like one of our regular customers eBay, for example, I mean, the minimum we charge is around 8000 dollars and goes up from there based on the complexity of the project.”

Khalid Saleh Jun 11, 2016 ▶ 3:36 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Assertion Not checkable as stated

Saleh: Invesp reached $1M in revenue in 2011

“Let me say that in 2011, we hit a million dollar in revenue, and it's been growing steadily since then.”

Khalid Saleh Jun 11, 2016 ▶ 8:36 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Assertion Not checkable as stated

Invesp revenue dropped to $700K in 2014 after reaching $1M

“20 14 was actually was not a great year. I think we did close to 700.”

Khalid Saleh Jun 11, 2016 ▶ 8:47 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

Invesp consulting clients retain the agency for 15 to 24 months

“No, we're talking about, on average, they do anywhere between 15 to 24 months.”

Khalid Saleh Jun 11, 2016 ▶ 4:06 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

Saleh: Invesp generated $15K to $20K in first-year revenue

“I think we did like about 15 or 20,000.”

Khalid Saleh Jun 11, 2016 ▶ 4:32 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

Khalid Saleh earned close to $100K before founding Invesp

“So I was making close to a hundred K at that point.”

Khalid Saleh Jun 11, 2016 ▶ 5:52 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Assertion Not checkable as stated

Saleh's former consulting firm billed his time at $2,500 per day

“I think the billing rate, the company that was billing me, I was about 2500 dollars you know, on daily basis.”

Khalid Saleh Jun 11, 2016 ▶ 6:09 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Disclosure

Khalid Saleh's wife owns the majority equity stake in Invesp

“We're actually four partners in the company, but she owns the majority, so.”

Khalid Saleh Jun 11, 2016 ▶ 7:09 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh

Appearances (1)

Episode	Date	Speaking time
Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh	Jun 11, 2016	7m

Khalid Saleh

The record, in short

How they sound: not measured why? →

Appearances (1)

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