Disclosure certainty 4/5 debate potential 2/5

Saleh: Invesp is betting the company on an all-in-one SaaS platform

Khalid Saleh · Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh · Jun 11, 2016 · at 10:04

Invesp co-founder Khalid Saleh explains his strategy to compete against well-funded VC-backed A/B testing competitors by building a multi-product SaaS suite.

0:00 / 0:06exact quote · 6.9s
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“So we're going to offer a lot more features, a lot more software products within the same platform, and that's what we're betting the company on.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Khalid Saleh

Disclosure
German investors offered $1.8M for 30% equity in Invesp
“German offer was actually about the same amount, actually probably a bit more, 1.8, and we're talking about the 30%.”
Khalid Saleh Jun 11, 2016 ▶ 11:11 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
Disclosure
Invesp charges a minimum $8,000 monthly retainer for optimization services
“I can't speak specifically, but let's say like one of our regular customers eBay, for example, I mean, the minimum we charge is around 8000 dollars and goes up from there based on the complexity of the project.”
Khalid Saleh Jun 11, 2016 ▶ 3:36 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
Assertion Not checkable as stated
Saleh: Invesp reached $1M in revenue in 2011
“Let me say that in 2011, we hit a million dollar in revenue, and it's been growing steadily since then.”
Khalid Saleh Jun 11, 2016 ▶ 8:36 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
Assertion Not checkable as stated
Invesp revenue dropped to $700K in 2014 after reaching $1M
“20 14 was actually was not a great year. I think we did close to 700.”
Khalid Saleh Jun 11, 2016 ▶ 8:47 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
Disclosure
Invesp consulting clients retain the agency for 15 to 24 months
“No, we're talking about, on average, they do anywhere between 15 to 24 months.”
Khalid Saleh Jun 11, 2016 ▶ 4:06 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
Disclosure
Saleh: Invesp generated $15K to $20K in first-year revenue
“I think we did like about 15 or 20,000.”
Khalid Saleh Jun 11, 2016 ▶ 4:32 Giving Up on $1MM+ Consulting Business For $1B+ SaaS Idea, EP 277: Khalid Saleh
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