Brad Costanzo

1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

8statements → 4claims → 0claims resolved → 3.75/5average certainty → 1.25/5average debate potential → ≈4.5/5argument clarity, estimated → 3said about them ↓

4 not checkable as stated how the 4 claims stand · each chip opens the sources

4 assertions · 1 insight · 3 disclosures · every statement was checked. The predictions and assertions are the 4 claims: statements the public record can support or contradict. 0 are resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Brad argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Brad Costanzo on measured tape to publish a rate. This says nothing about how they speak.

Everything Brad Costanzo said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated
Costanzo: Physical DVDs outperformed free software trials in conversion tests
“The other thing we started to play with, and amazingly, it did not convert as well as the DVD tripwire, was either a free or a seven dollar trial into the software that he ultimately wanted to sell.”
Brad Costanzo Oct 1, 2016 ▶ 14:51 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Insight
Costanzo: Selling taste-based consumables via Facebook ads alone is difficult
“It is hard to sell a consumable product that's totally based on taste through like just a Facebook ad.”
Brad Costanzo Oct 1, 2016 ▶ 18:48 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Disclosure
Costanzo: Consulting business reached mid-six-figure revenue in 2015
“Last year revenue was mid six figures.”
Brad Costanzo Oct 1, 2016 ▶ 7:22 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Assertion Not checkable as stated
Costanzo: Managed $100K to $150K monthly paid ad budget for REWW
“So, you know, we were spending a hundred, a 150,000 dollars a month in paid media across multiple different channels.”
Brad Costanzo Oct 1, 2016 ▶ 11:10 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Disclosure
Costanzo: Sold info-product publishing LLC for mid-six figures
“I'm under NDA, but I can say mid six figures.”
Brad Costanzo Oct 1, 2016 ▶ 3:25 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Disclosure
Costanzo: Sold GPS voice company PigTones for under $100K
“Yeah, we didn't sell that for a whole lot of money.”
Brad Costanzo Oct 1, 2016 ▶ 4:26 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Assertion Not checkable as stated
Costanzo: Stiletto Coffee has generated under $20,000 since launch
“I want to say it's under just under 20,000 dollars throughout the entire thing.”
Brad Costanzo Oct 1, 2016 ▶ 18:20 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo
Assertion Not checkable as stated
Costanzo: Bacon Wrapped Business gets ~3,000 downloads per episode, ~500k total
“I'm getting about 3000 downloads per episode, I want to say. I want to say I'm probably right around the half million mark or so.”
Brad Costanzo Oct 1, 2016 ▶ 22:51 EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with Brad Costanzo

The other half of the tape: Brad Costanzo's own voice is left out of every number here. Other people bring the name up 3 times in 1 episode on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 3

Every mention by year

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Appearances (1)

EpisodeDateSpeaking time
EP 435: Consultant does BIG league $600k Last Year, Now Has Unique Model and Coffee with B Oct 1, 2016 16m
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