Prediction Not checkable as stated
Bonde: Social marketing tech will see another frothy M&A cycle
“I also am a big believer in cycles in business, so I'm hoping that there's another cycle when social marketing gets frothy again, and you're right, the companies you mentioned, most of them had exits, you know, people like Adobe and Microsoft and others, and I…”
Insight
Bonde: Monthly SaaS plans lower friction but expose revenue to seasonality
“If you have most people on a monthly plan, it's good to sell in that way. And it lowers the apparent risk. It's like, Hey, you can try it out for a few months. The bad news is obviously we make it relatively easy to get into the product and out of it. If peopl…”
Assertion Not checkable as stated
Bonde: OfferPop (now Wyng) generates about $15 million in revenue
“OfferPop's still going. Yeah, we, we've I'm now an advisor where I think we've done a C round at this point, so still chugging along doing about fifteen million dollars in revenue, so nice little business, but not exactly the big exit I was hoping for.”
Assertion Not checkable as stated
Bonde: Repsly customers pay an average of around $350 per month
“There's three different tiers starting at about 30 bucks up to about 60 bucks bucks per month, and our average customer is paying us probably around 350 dollars per month.”
Assertion Supported
Bonde: Repsly signed its 1,000th customer, Vita Coco
“And we just crossed a bit of a milestone where we just signed our 1000th customer, which was another pretty big brand in Vitacoco in the beverage space.”
Assertion Not checkable as stated
Bonde: Repsly hits $4 million ARR milestone
“We just hit a milestone of four million dollars ARR, so that's where we are.”
Assertion Not checkable as stated
Bonde: Repsly has doubled revenue year-over-year for five years
“The business is pretty consistently, and again, starting from a pretty small base, but we've pretty much doubled year over year over the past, say, about five years.”
Disclosure
Bonde: Repsly raised nearly $4 million across seed rounds without Series A
“The business has raised just short of about four million dollars, but really through seed rounds, there hasn't been a proper eight rounds, so it's been mostly bootstrapped”
What-if
Bonde: I would trade engineering grad school for an MBA
“If I knew what I know now, I would have traded my grad studies in engineering and computer science for an MBA.”
Assertion Not checkable as stated
Bonde: Repsly employs 40 people split between Zagreb and Boston
“We have about 40 people total, and we're split still between Croatia, so Zagreb has our tech team some of the founders, I have a couple marketers in Zagreb, and the balance of the team, about 20 people here in downtown Boston.”
Assertion Supported
Bonde: Repsly transitioned from Croatian consultancy to Boston SaaS in 2014
“So the business actually goes back to 2008 in Croatia, but the first few years, it was more of a consultancy than a software company. And so the pivotal moment was in 2014 when really the product became more commercialized. The business headquarters moved to B…”
